Description

This book deals with Shakespeare’s role in contemporary culture. It looks in detail at the way that Shakespeare’s plays inform modern ideas of cultural value and the work required to make Shakespeare part of modern culture.

It is unique in using social policy, anthropology and economics, as well as close readings of the playwright, to show how a text from the past becomes part of contemporary culture and how Shakespeare’s writing informs modern ideas of cultural value. It goes beyond the twentieth-century cultural studies debates that argued the case for and against Shakespeare’s status, to show how he can exist both as a free artistic resource and as a branded product in the cultural marketplace.

It will appeal not only to scholars studying Shakespeare, but also to educators and any reader interested in contemporary cultural policy.

Cultural Value in Twenty-First-Century England: The Case of Shakespeare

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£19.10

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Paperback / softback by Kate McLuskie , Kate Rumbold

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This book deals with Shakespeare’s role in contemporary culture. It looks in detail at the way that Shakespeare’s plays inform... Read more

    Publisher: Manchester University Press
    Publication Date: 02/06/2017
    ISBN13: 9781526116901, 978-1526116901
    ISBN10: 1526116901

    Number of Pages: 272

    Non Fiction , ELT & Literary Studies , Education

    Description

    This book deals with Shakespeare’s role in contemporary culture. It looks in detail at the way that Shakespeare’s plays inform modern ideas of cultural value and the work required to make Shakespeare part of modern culture.

    It is unique in using social policy, anthropology and economics, as well as close readings of the playwright, to show how a text from the past becomes part of contemporary culture and how Shakespeare’s writing informs modern ideas of cultural value. It goes beyond the twentieth-century cultural studies debates that argued the case for and against Shakespeare’s status, to show how he can exist both as a free artistic resource and as a branded product in the cultural marketplace.

    It will appeal not only to scholars studying Shakespeare, but also to educators and any reader interested in contemporary cultural policy.

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