Description

Reprinted in paperback. The consumption of culture is one of the most important aspects of tourism activity. Cultural tourism includes experiencing local culture, traditions and lifestyle, participation in arts-related activities, and visits to museums, monuments and heritage sites. This book reviews a wide range of qualitative and quantitative research methods applied to the field of cultural tourism, including surveys, mystery tourist visits, visitor tracking, grand tour narratives, collages, researcher-created video, photo-based interviews, ethnographic and actor-network approaches. It provides a practical guide on how to conduct research as well as a discussion and evaluation of the methods.

Cultural Tourism Research Methods

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Paperback / softback by Esther Binkhorst , Greg Richards

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Reprinted in paperback. The consumption of culture is one of the most important aspects of tourism activity. Cultural tourism includes... Read more

    Publisher: CABI Publishing
    Publication Date: 14/11/2012
    ISBN13: 9781780642291, 978-1780642291
    ISBN10: 1780642296

    Number of Pages: 248

    Non Fiction , Business, Finance & Law

    Description

    Reprinted in paperback. The consumption of culture is one of the most important aspects of tourism activity. Cultural tourism includes experiencing local culture, traditions and lifestyle, participation in arts-related activities, and visits to museums, monuments and heritage sites. This book reviews a wide range of qualitative and quantitative research methods applied to the field of cultural tourism, including surveys, mystery tourist visits, visitor tracking, grand tour narratives, collages, researcher-created video, photo-based interviews, ethnographic and actor-network approaches. It provides a practical guide on how to conduct research as well as a discussion and evaluation of the methods.

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