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Book Synopsis
Craig Mawdsley and Bridget Angear have been practising creative strategy in some of the world's leading advertising agencies for over 25 years. They now run their own consultancy, working directly with clients to solve problems with creativity. In this book they distil what they have learned from their years in the industry, creating 25 simple lessons anyone can apply.

Creative problem solving.: A useful little

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    A Paperback / softback by Craig Mawdsley, Bridget Angear, Wayne Pick

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      View other formats and editions of Creative problem solving.: A useful little by Craig Mawdsley

      Publisher: The Choir Press
      Publication Date: Publication Date: 31/10/2021
      ISBN13: 9781789632354, 978-1789632354
      ISBN10: 1789632358

      Description

      Book Synopsis
      Craig Mawdsley and Bridget Angear have been practising creative strategy in some of the world's leading advertising agencies for over 25 years. They now run their own consultancy, working directly with clients to solve problems with creativity. In this book they distil what they have learned from their years in the industry, creating 25 simple lessons anyone can apply.

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