Description
Book SynopsisWhat explains the economic success of the U.S., Britain, Germany, and Japan? What can be learned from the performances of leading business firms? How important were specific innovations by individual entrepreneurs? What is the nature of capitalist development? McCraw and his coauthors present penetrating answers to these questions.
Trade ReviewFew thinkers have inquired more deeply into the historical roots of big business and big government than Alfred Chandler of the Harvard Business School. Here, his student, a Pulitzer Prize winner, pulls together a variety of great stories into a cohesive whole—from Josiah Wedgwood to the two Watsons of IBM to the saga of 7-Eleven stores in the United States and Japan. -- David Warsh * Boston Globe *
This is by far the best textbook on comparative business history that has appeared to date, and it will no doubt be seized on eagerly by teachers in the field. -- Steven Tolliday * Business History *
Creating Modern Capitalism works well in the classroom. The cases raise important issues about the history of global business, and they stimulate students to think about world business today. I intend to continue assigning this book for the foreseeable future. -- Mansel G. Blackford * Business History Review *
Table of Contents* Introduction [Thomas K. McCraw] * Josiah Wedgwood and the First Industrial Revolution [Nancy F. Koehn] * British Capitalism and the Three Industrial Revolutions [Peter Botticelli] * Rolls-Royce and the Rise of High-Technology Industry [Peter Botticelli] * German Capitalism [Jeffrey Fear] * August Thyssen and German Steel [Jeffrey Fear] * The Deutsche Bank [David A. Moss] * Henry Ford, Alfred Sloan, and the Three Phases of Marketing [Thomas K. McCraw and Richard S. Tedlow] * American Capitalism [Thomas K. McCraw] * IBM and the Two Thomas J. Watsons [Rowena Olegario] * Toyoda Automatic Looms and Toyota Automobiles [Jeffrey R. Bernstein] * Japanese Capitalism [Jeffrey R. Bernstein] *7-Eleven in America and Japan [Jeffrey R. Bernstein] * Retrospect and Prospect [Thomas K. McCraw] * Appendix * Notes * Index
