Description
Book SynopsisBefore yesterday's dream car became today's SUV, the reputation of Porsche as a manufacturer of fine sports cars was established. It started with the ideas of Dr Ferdinand Porsche, and a world best seller that spawned a revered line of sports cars. The Porsche 356 and 911 dominated their classes in international racing, leading to more specialized designs that brought glory to the marque, most famously at Le Mans. Porsche's success was based on excellent engineering. The firm's design consultancy has brought automotive innovation. Such excellence has been centered upon Weissach, the go to place for companies needing a high tech helping hand. Commercial achievement is based on image too. Here, Porsche has carefully chosen its models, and the way they have been sold and promoted. The result, is a unique position in public perception and media coverage. Even during the golden air-cooled era, Porsche wasn't afraid to experiment. The Square Porsche and front-engined coupes, all courted controversy. However, Zuffenhausen believed a Porsche was a Porsche, and soon others did too. The company's tremendous influence in design and engineering has even inspired artistic creation. Like the cars, they represent an inseparable combination of style and substance.
Trade ReviewAn ideal book for readers who like to browse Porsche's past. www.autotaal.be --- Highly recommended. A pleasant 240-page read with lots of photos, the book presents the Porsche brand in a fair but honest manner. The View Through The Windshield --- I really enjoyed reading it. Iain P W Robertson - Freelance --- We enjoyed reading 'Cranswick on Porsche' ... the book is worth having in the library. Liebe zu Ihm (love for Porsche) --- those looking for a detailed read on Porsche's post-war history need look no further than this. Classic Car Weekly -- With a conversational style full of anecdotes, his passion comes across in spades. - Classic & Sports Car --- an easy read - Octane (UK)
Table of ContentsIntroduction - Porsche - Established 1931 Chapter 1 From People's Bug to the 356 Chapter 2 Porsche evolution - easy as 356A-B-C Chapter 3 Porsche 911 - The very early years (1964-69) Chapter 4 - The 911 enters the RennSport era Chapter 5 Blown Out Of All Pro-Porsche-Un. Turbo Times. Chapter 6 - 911 meets the Yuppie & Le Mans Dominance Chapter 7 - Moving towards the 964 Chapter 8 Porsche's future - The 993 Bibliography Footnotes Appendix A - Porsche Quartet Specifications Appendix B - VW / Porsche Specials - Apal & Devin Appendix C - Porsche+Audi - A century of association Appendix D - The Grand Experiment - Front Engined Porsches 1975-1995 Appendix E - The Art Of Porsche Appendix F - The Frontdated 912E Appendix G Carrera RX - The Rallycross 911 Appendix H - Porsche+Audi & VW items of interest