Description
Book SynopsisThree geographically targeted volumes comprised in the Cooperative Strategies seriesâthe most ambitious effort to date to explore the extent, nature, operations, and environment of cross-border cooperative linkages in North American, European, and Asian Pacific regions.
Trade Review...a valuable collection of literature on globalization with special emphasis on cooperative strategies...a resource..for those interested in international business and management strategy. * Journal Of International Marketing *
...a valuable collection of literature on globalization with special emphasis on cooperative strategies...a resource..for those interested in international business and management strategy. * Journal Of International Marketing *