Description

Book Synopsis
Three geographically targeted volumes comprised in the Cooperative Strategies seriesâthe most ambitious effort to date to explore the extent, nature, operations, and environment of cross-border cooperative linkages in North American, European, and Asian Pacific regions.

Trade Review
...a valuable collection of literature on globalization with special emphasis on cooperative strategies...a resource..for those interested in international business and management strategy. * Journal Of International Marketing *
...a valuable collection of literature on globalization with special emphasis on cooperative strategies...a resource..for those interested in international business and management strategy. * Journal Of International Marketing *

Cooperative Strategies

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    £54.00

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    Order before 4pm today for delivery by Fri 14 Aug 2026.

    A Paperback / softback by Paul W. Beamish, R Azimah Ainuddin, Jaideep Anand

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      Publisher: John Wiley & Sons Inc
      Publication Date: Publication Date: 03/08/1998
      ISBN13: 9780787908133, 978-0787908133
      ISBN10: 0787908134

      Description

      Book Synopsis
      Three geographically targeted volumes comprised in the Cooperative Strategies seriesâthe most ambitious effort to date to explore the extent, nature, operations, and environment of cross-border cooperative linkages in North American, European, and Asian Pacific regions.

      Trade Review
      ...a valuable collection of literature on globalization with special emphasis on cooperative strategies...a resource..for those interested in international business and management strategy. * Journal Of International Marketing *
      ...a valuable collection of literature on globalization with special emphasis on cooperative strategies...a resource..for those interested in international business and management strategy. * Journal Of International Marketing *

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