Description
Book SynopsisIn Coining for Capital, Jyostna Kapur explores the evolution of the concept of childhood from its portrayal in the eighteenth century as a pure, innocent, and idyllic state - the opposite of adulthood - to its expression today as a mere variation of adulthood, complete with characteristics of sophistication, temptation, and corruption.
Trade ReviewThis book is a welcome addition to the literature on children and the media, and a most stimulating application of social theory to questions of the child in contemporary film and consumer culture. -- Ellen Seiter * author of The Internet Playground: Children's Access, Entertainment and Mis-Educ *
Table of ContentsAcknowledgements
Introduction: Without Training Wheels: The Ride into Another Century of Capital
1 From the Cradle to the Grave: Children's Marketing and the Deconstruction of Childhood
2 Lost Kingdoms: Little Girls, Empire, and the Uses of Nostalgia
3 Of Cowboys and Indians: Hollywood's Games with History and Childhood
4 Obsolescence and Other Playroom Anxieties: Toy Stories Over a Century of Capital
5 The Children Who Need No Parents
6 The Burdens of Time in the Bourgeois Playroom
7 Free Market, Branded Imagination: Harry Potter and the Commercialization of Children's Culture
Conclusion: All That is Solid Melts into the Air
Filmography
Notes
Bibliography
Index
