Description

Book Synopsis

Catch phrases such as shop till you drop, cliches like life begins at forty and idioms such as talk the hind leg off a donkey have long enriched the English language. Here is a collection of thousands of familiar expressions--a treasure trove of idea-starters and memory-joggers that will make for more imaginative creative writing.

An advertising copywriter working on a campaign for, say, a granola-peanut product can easily find the instantly-recognizable phrase Energy Crunch--a clever and informative headline.

Each phrase is cross-referenced by key word. Thus raining cats and dogs, for example, appears under cat, dog and rain. In most cases, various forms of the word are listed under the root word. So under run you will find not only sayings that include the word run, but those that include running, runneth, runner and run-around.



Trade Review
excellent...would be a handy reference on anyone's desk next to the desk dictionary and thesaurus--Booklist/RBB

Catch Phrases Cliches and Idioms

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      View other formats and editions of Catch Phrases Cliches and Idioms by

      Publisher: McFarland & Company
      Publication Date: 1/31/2012 12:00:00 AM
      ISBN13: 9780786467600, 978-0786467600
      ISBN10: 0786467606

      Description

      Book Synopsis

      Catch phrases such as shop till you drop, cliches like life begins at forty and idioms such as talk the hind leg off a donkey have long enriched the English language. Here is a collection of thousands of familiar expressions--a treasure trove of idea-starters and memory-joggers that will make for more imaginative creative writing.

      An advertising copywriter working on a campaign for, say, a granola-peanut product can easily find the instantly-recognizable phrase Energy Crunch--a clever and informative headline.

      Each phrase is cross-referenced by key word. Thus raining cats and dogs, for example, appears under cat, dog and rain. In most cases, various forms of the word are listed under the root word. So under run you will find not only sayings that include the word run, but those that include running, runneth, runner and run-around.



      Trade Review
      excellent...would be a handy reference on anyone's desk next to the desk dictionary and thesaurus--Booklist/RBB

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