Cases in Consumer Behaviour

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Paperback / softback by Gerrit Antonides , W. Fred van Raaij Short Description:

Cases in Consumer Behaviour Cases in Consumer Behaviour contains a selection of case studies which examine different aspects of the... Read more

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Publisher: John Wiley & Sons Inc
Publication Date: 28/04/1999
ISBN13: 9780471987819, 978-0471987819
ISBN10: 0471987816

Number of Pages: 160

Non Fiction , Business, Finance & Law