Case Studies in Marketing Management
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Hardback by S.L. Gupta
Short Description:
This work states that for retaining the consumer, the marketing fundamental needs to be sharpened on continuous basis using case... Read more
Publisher: Pentagon PressPublication Date: 30/05/2007
ISBN13: 9788182742901, 978-8182742901
ISBN10: 8182742900
Number of Pages: 398