Description
Book SynopsisAlexander Lyon presents 31 case studies in organizational communication that explore issues of courageous communication. Through case studies on many well-known organizations such as Google, the Miami Dolphins, NASA, Comcast, the Boy Scouts of America, Netflix, Taco Bell, Massachusetts General Hospital, Merck Pharmaceuticals, and others, the book articulates a communication-based model of courage around four themes: Courageous communication is collaborative, upward, transparent, and engaging.
The book presents both effective and cautionary portraits of organizations as they responded to complex issues. It situates the case studies in existing literature and provides practical guidance for enacting courageous communication in professional settings.
Table of ContentsIntroduction to Courageous Communication in Organizations – Part I: Moving from Control to Collaboration – Controlling Communication and Case Studies – Collaborative Communication and Case Studies – Tips, Tools, and Resources to Move from Control to Collaboration – Part II: Moving from Top-Down to Upward Communication – Top-Down Communication and Case Studies – Upward Communication and Case Studies – Tips, Tools, and Resources to Move from Top-Down to Upward Communication – Part III: Moving from Secretive to Transparent Communication – Secretive Communication and Case Studies – Transparent Communication and Case Studies – Tips, Tools, and Resources to Move from Secrecy to Transparency – Part IV: Moving from Impersonal to Engaging Communication – Impersonal Communication and Case Studies – Engaging Communication and Case Studies – Tips, Tools, and Resources to Move from Impersonal to Engaging Communication – Conclusion and Implications – Index.
