Description
Book SynopsisWell-known celebrity party planner, Marley Majcher, in her signature witty, no-nonsense style shows you how to make a real profit without spinning your wheels. But Are You Making Any Money? answers the questions that you're afraid to ask in a straightforward, easy to understand way. In But Are You Making Any Money? you will learn how to fatten up your bottom line in a unique, super simple, step-by-step process that shows you where all of your money is really going. By learning from the trials and tribulations of Majcher's own entrepreneurial journey, you will magically see yourself in her examples yet learn the skills necessary to turn a real profit, all while laughing out loud. Who knew business could be so much fun?
Trade Review“For entrepreneurs of all stripes and sizes, getting to profitability is the key to sustaining your business. This book will take you through the steps you need to evaluate the hurdles you face and get your business earning money for you -and it’s told in a witty, conversational style that makes you want to keep reading more. A great how-to book for any entrepreneur.”
—Kerry A. Dolan, Senior Editor, Forbes magazine
“Here’s a sparkling yet profound journey to the heart of enterprise -- how an entrepreneur makes money, keeps it, and then applies it to the next step forward. It’s a unique story of business and of life. Read it.”
— Derek Leebaert, PhD, partner, MAP AG; co-author THE FUTURE OF THE ELECTRONIC MARKETPLACE;professor, Georgetown University
“As a fellow entrepreneur I found Marley’s observations on running your own startup funny, insightful and uncannily accurate. Shave a couple of years off your path to success by applying a few of Marley’s simple, well thought out techniques.”
— Chris Maloney , CEO TriTech Software Systems
“A lot of people will tell you their very polished and politically correct version of how to run a business. If you’d rather hear the truth, however, just ask Marley. She not only thinks outside the box, I’m not sure she even knows what a box is. Prepare to laugh and learn... and possibly get hand cramps while scribbling notes to yourself.”
— Amy Swift Crosby, founder, SMARTY
Table of ContentsDedication
Acknowledgements
Foreword
Introduction
Part I: Get Your Bearings
Chapter 1 You’re Busy as a Bee but Your Business Is a Challenged Mess
Chapter 2 The Not-So-Impossible Dream
Chapter 3 Get Your Financial Longitude and Latitude
Chapter 4 Job Costing, aka Coding Your Way to Cash— Your New Life Raft
Part II: Expense Coding Explained
Chapter 5 Let the Fun Begin—Setting Up a Coding System
Chapter 6 A Is Not Just for Apple—A Costs
Chapter 7 It Took Me HOW Long? B Costs
Chapter 8 We Spent HOW Much?—C Costs
Chapter 9 But I Sell Surfboards! What If Your Business Is Product-Based?
Part III: Expense Coding Applied
Chapter 10 Just Do It—Start To Code Your Way to Cash
Chapter 11 Pow-Wow with Your Peeps
Chapter 12 Evaluate the Data in Light of the Three Big Questions
Chapter 13 We’ve All Been There
Part IV: Life as a Successful Entrepreneur
Chapter 14 The Trees—Time Management
Chapter 15 The Forest—Dreaming Big
