Description
Book SynopsisStanding still in today’s business environment is not an option if you are to survive and thrive. But navigating your way through change can be complex, challenging and daunting. Business Morphology is here to help break down this complexity.
No matter what sector you’re in or what challenges your organization is facing, there are five fundamental levers that you can apply to effect real change.
This book explores each of those five levers through a Morphology Map – an easy-to-use visual tool to help guide your thinking and prioritisation, and create a plan of action to help ensure you reach your outcomes. As an added bonus, there is also a Morphology Map to help you maximise your own personal impact too.
Julie Nerney, MBA, CDir, FloD has been a serial entrepreneur, and is now a business transformation expert, spanning private, public and not-for-profit sectors. Geoff Robins BSc, PhD has led a number of major transformation programmes in the private and public sectors and is now a strategic advisor and Non-Executive Director.
Trade ReviewExcellent and concise guide to how to set solid foundations for delivering a transformation journey. The real life experiences shine through. - Amazon
Table of ContentsForeword by Tim Morris, Emeritus Professor of Oxford University Said Business School
Preface
Chapter 1. Morphology Maps: Navigating Change
Chapter 2. Modifying Your Operating Model
Chapter 3. Product or Service Diversification
Chapter 4. Mergers and Acquisitions
Chapter 5. People
Chapter 6. Culture
Chapter 7. Maximising Your Personal Impact
Chapter 8. Bringing it all together
Epilogue
Acknowledgments
Index
