Description

Book Synopsis
The first book to cover both the research and the practice of business model innovation in a single, introductory text. Students, researchers and organisational senior executives will gain an overview of the major areas of the topic and a deeper understanding of the theory underpinning business model innovation.

Business Model Innovation

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    Order before 4pm tomorrow for delivery by Wed 10 Jun 2026.

    A Paperback by Chander Velu

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      Publisher: Cambridge University Press
      Publication Date: 5/9/2024
      ISBN13: 9781009181693, 978-1009181693
      ISBN10: 1009181696
      Also in:
      Business, Finance & Law Business innovation

      Description

      Book Synopsis
      The first book to cover both the research and the practice of business model innovation in a single, introductory text. Students, researchers and organisational senior executives will gain an overview of the major areas of the topic and a deeper understanding of the theory underpinning business model innovation.

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