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Book Synopsis
This book deals with Business Analytics (BA) – an emerging area in modern business decision making. Business analytics is a data driven decision making approach that uses statistical and quantitative analysis along with data mining, management science, and fact-based data to measure past business performance to guide an organization in business planning and effective decision making. Business Analytics tools are also used to predict future business outcomes with the help of forecasting and predictive modeling.

In this age of technology, massive amount of data are collected by companies. Successful companies use their data as an asset and use them for competitive advantage. Business Analytics is helping businesses in making informed business decisions and automating and optimizing business processes.

Successful business analytics depends on the quality of data. Skilled analysts, who understand the technologies and their business, use business analytics tools as an organizational commitment to data-driven decision making.

Business Analytics, Volume I: A Data-Driven Decision Making Approach for Business

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    Order before 4pm today for delivery by Sat 4 Jul 2026.

    A Paperback by Amar Sahay

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      View other formats and editions of Business Analytics, Volume I: A Data-Driven Decision Making Approach for Business by Amar Sahay

      Publisher: Business Expert Press
      Publication Date: 30/08/2018
      ISBN13: 9781631573316, 978-1631573316
      ISBN10: 1631573314

      Description

      Book Synopsis
      This book deals with Business Analytics (BA) – an emerging area in modern business decision making. Business analytics is a data driven decision making approach that uses statistical and quantitative analysis along with data mining, management science, and fact-based data to measure past business performance to guide an organization in business planning and effective decision making. Business Analytics tools are also used to predict future business outcomes with the help of forecasting and predictive modeling.

      In this age of technology, massive amount of data are collected by companies. Successful companies use their data as an asset and use them for competitive advantage. Business Analytics is helping businesses in making informed business decisions and automating and optimizing business processes.

      Successful business analytics depends on the quality of data. Skilled analysts, who understand the technologies and their business, use business analytics tools as an organizational commitment to data-driven decision making.

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