Description
Book Synopsis Captain Isaac Ike Emerson, riding high on the international success of his patent, Bromo-Seltzer, lived a storied life of opulence. This first biography of the Bromo-Seltzer King traces his path from North Carolina farm boy to Baltimore-based multimillionaire with a penchant for lavish entertaining.
Emerson is presented as an entrepreneur, patriot, civic leader, sportsman, and philanthropist. He was a phenom in his era, and this book, drawing from archival records, newspapers of the day, and interviews with descendants, details the ups and downs of his complex and indulgent life.
Table of Contents
- Acknowledgments
- Preface
- Introduction
- 1—Arriving in Baltimore
- 2—Inventing Bromo-Seltzer
- 3—Leading the Naval Reserves
- 4—Breaking In
- 5—Separation Strains
- 6—Problems with the Nostrum
- 7—Arcadia
- 8—Coping with Marital Strife
- 9—Politics, Buildings and Jim Crow
- 10—Vanderbilts
- 11—Fresh Starts
- 12—Building, Divorcing and Marrying
- 13—New Projects
- 14—Those Marrying and Unmarrying Emersons
- 15—Changes Come to Bromo-Seltzer
- Epilogue
- Chapter Notes
- Bibliography
- Index
