Description
Book SynopsisYou have a story to tell. You have a product, service, idea, or vision to sell---at home, at school, at church, or at work. Your communication is the most powerful tool you possess---but do you know how to use it?
How we choose to communicate determines the difference between success and failure---in all of our endeavors. "Bridge Builders" gives you the strategic tools you need to connect to the hearts and minds of your audiences and achieve the objectives that are important to you.
"Bridge Builders" is a compelling fable of self-discovery about Daniel Reed’s journey from ordinary communicator to inspirational Bridge Builder. It’s about the power of crafting messages through the eyes of our audience. It’s about learning to craft our message differently as others’ needs become the impetus behind our message.
No matter who you are or what you do, incorporating key Bridge Builder principles and best practices will revitalize your vision for the way you connect with people: Who is my audience? What do they care about? What obstacles will they present and why? How can I invite input?
Table of ContentsPart I: THE PARABLE
Chapter 1: The Gift
Chapter 2: The Critics
Chapter 3: Doubt
Chapter 4: Opportunity
Chapter 5: Doublespeak
Chapter 6: Common Ground
Chapter 7: Tug of War
Chapter 8: Surrender
Chapter 9: The Armor
Chapter 10: Assumptions & Intentions
Chapter 11: Evidence
Chapter 12: Last Ditch Effort
Chapter 13: Bridge Builders Wanted
Chapter 14: What if?
Chapter 15: Return on Investment
Chapter 16: The Greatest Barrier
Chapter 17: Losing the Armor
Chapter 18: Reality Check
Chapter 19: U-Turns
Chapter 20: Perspective
Chapter 21: Medicine
Chapter 22: Humility
Chapter 23: Unexpected Pot Holes
Chapter 24: Correction
Chapter 25: Who Do You Think You Are?
Chapter 26: Visual Aids
Chapter 27: Reluctant Presenter
Chapter 28: Soul-searching
Chapter 29: Plan B
Chapter 30: Legacy
Chapter 31: Preparing for Battle
Chapter 32: Fast Forward
Chapter 33: Elephant in the Room
Chapter 34: Thinking Differently
Chapter 35: Listening Differently
Chapter 36: Acting Differently
Chapter 37: Talking Differently
Chapter 38: Leading Differently
Part II: The Bridge Builder Approach
Chapter 39: The Bridge Builder Principles
Chapter 40: The SUPERB Tools
Chapter 41: The Bridge Builder Manifesto
Chapter 42: A Case for Bridge Builder Cultures
