Description

Book Synopsis
Brandlife examines immersive brand experience across a variety of consumer or service related businesses in the fields of hospitality, retail and dining. Each volume explores a distinct business type and how the standouts work to build a cohesive brand strategy through the integration of graphic identity with space design. This volume looks at cafes and features projects by multidisciplinary studios as well as collaborative teams of graphic designers, makers, and architects, alongside interviews revealing how they work together to realize their unique visions.

BrandLife: Cafes & Coffeehouses: Integrated brand

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    A Paperback / softback by Victionary

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      Book details

      Published 1 November 2016
      ISBN-13 9789887714811
      978-9887714811
      ISBN-10 988771481X

      Description

      Book Synopsis
      Brandlife examines immersive brand experience across a variety of consumer or service related businesses in the fields of hospitality, retail and dining. Each volume explores a distinct business type and how the standouts work to build a cohesive brand strategy through the integration of graphic identity with space design. This volume looks at cafes and features projects by multidisciplinary studios as well as collaborative teams of graphic designers, makers, and architects, alongside interviews revealing how they work together to realize their unique visions.

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