Description
Book SynopsisIn the history of American TV only four sitcoms have been true hits - "All in the Family", "The Beverley Hillbillies", "Laverne and Shirley" and "The Cosby Show." This book seeks to account for the appeal of these sitcoms, detailing the factors that go into the construction of mass audiences.
Trade Review"A unique and intriguing study of a phenomenon the likes of which we may never see again. Everyone involved in teaching or observing U.S. TV cultureand on some level, most of us areshould read this book." -- Michele Hilmes,Professor of Media and Cultural Studies, University of Wisconsin-Madison
"If you thought Seinfeld was a blockbuster sitcom, think again. Janet Staiger confronts the issue of the popularity of TV sitcoms and comes up with surprising results. A must-read for classes in television and popular culture." -- Jane Feuer,author of Seeing Through the Eighties: Television and Reaganism
"In this ingenious exploration, Janet Staiger presents three decades of lively public debate about television's role in U.S. culture. Weaving together research on audience, TV's promotional strategies, industry perspectives, and the diverse ingredients of comedy, Staiger crafts a vivid landscape of our common cultural pleasures." -- Mary Beth Haralovich,coeditor of Television, History and American Culture: Feminist Critical Essays
"Staiger's Blockbuster TV artfully balances formal analysis, inflected with and informed by various theoretical perspectives, of four different sitcoms with an examination of their reception." * JUMPCUT *
"Provides fresh insight into one of the most popularly discussed and critically mysterious of media phenomenon. Rather than attempting to find a magic formula that explains the success of ‘must-see' TV shows, Janet Staiger examines how diverse and variable historical factors contributed to the popularity of hit sitcoms. In the process, she makes a vivid contribution to the cultural study of television and signals important directions for future research."-" -- Barbara Klinger,Director, Film and Media, Indiana University
