Description

Book Synopsis

A complete guide to becoming a successful communicator, Beyond Powerful Radio teaches time-tested techniques that work in any format â radio, TV, podcast, or online.

Learn how to get, keep, and grow audiences with powerful storytelling, and become a dynamic presenter. This book holds the tools needed to create winning content; tell compelling stories; build your brand; develop talent; produce a show; report the news; sell; and write commercials. Practical tips and methods from over 50 top experts from across the world of media illuminate interviewing, managing talent, becoming an authentic personality, and getting started in the business. This fully revised edition features new sections on:

  • Podcasting: what you need to know to create, market, and produce on-demand audio.
  • Social media: a guide to best use and social media safety.
  • Storytelling: an introduction to the âœPrismâ method, Story Spine, and other proven easy-to-try techniques desig

Beyond Powerful Radio

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    £49.39

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    RRP £51.99 – you save £2.60 (5%)

    Order before 4pm today for delivery by Mon 27 Jul 2026.

    A Paperback by Valerie Geller

    1 in stock

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      Publisher: Taylor & Francis
      Publication Date: Publication Date: 11/29/2024
      ISBN13: 9780367349141, 978-0367349141
      ISBN10: 0367349140
      Also in:
      Media studies

      Description

      Book Synopsis

      A complete guide to becoming a successful communicator, Beyond Powerful Radio teaches time-tested techniques that work in any format â radio, TV, podcast, or online.

      Learn how to get, keep, and grow audiences with powerful storytelling, and become a dynamic presenter. This book holds the tools needed to create winning content; tell compelling stories; build your brand; develop talent; produce a show; report the news; sell; and write commercials. Practical tips and methods from over 50 top experts from across the world of media illuminate interviewing, managing talent, becoming an authentic personality, and getting started in the business. This fully revised edition features new sections on:

      • Podcasting: what you need to know to create, market, and produce on-demand audio.
      • Social media: a guide to best use and social media safety.
      • Storytelling: an introduction to the âœPrismâ method, Story Spine, and other proven easy-to-try techniques desig

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