Description

Book Synopsis

Kids grow up today in a media-saturated environment. Even as they are first discovering who they are and learning about the greater world, they are nudged and swayed by messaging like young trees blown by invisible winds. To help empower children to be resilient and have more self-guidance in their own development, we have written a two-book series about choice-making. Book 1 explores the general process of how we make choices, from consciously rational to subconsciously emotional. Through exploratory lessons supplied in each chapter, kids learn the techniques of effective choice-making so that they have the tools to stand against outside sways. Special attention is given in book 1 to instilling in youth tools for positive and effective choices in both worlds they live in, real life and online. Book 2 further explores youth action and choice-making online including social media and the impact of influencers on youth.



Table of Contents

Contents

Preface

Introduction

Chapter 1: Meet the Chooser (That would be YOU)

Chapter 2: How Do We Make Choices?

Chapter 3: Nonrational Factors in Choosing

Chapter 4: Nudges, or External Factors on Our Choices

Chapter 5: Sway

Chapter 6: The Tween Mind

Chapter 7: Millennial, Gen Z, and Gen A Life

Glossary

Bibliography

Index

About the Authors

Behavioral Economics

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    £54.00

    Includes FREE delivery

    RRP £60.00 – you save £6.00 (10%)

    Order before 4pm tomorrow for delivery by Fri 19 Jun 2026.

    A Hardback by Jiab Wasserman, Jiab Wasserman

    Out of stock


      View other formats and editions of Behavioral Economics by Jiab Wasserman

      Publisher: Rowman & Littlefield
      Publication Date: 1/15/2023 12:11:00 AM
      ISBN13: 9781475872552, 978-1475872552
      ISBN10: 1475872550

      Description

      Book Synopsis

      Kids grow up today in a media-saturated environment. Even as they are first discovering who they are and learning about the greater world, they are nudged and swayed by messaging like young trees blown by invisible winds. To help empower children to be resilient and have more self-guidance in their own development, we have written a two-book series about choice-making. Book 1 explores the general process of how we make choices, from consciously rational to subconsciously emotional. Through exploratory lessons supplied in each chapter, kids learn the techniques of effective choice-making so that they have the tools to stand against outside sways. Special attention is given in book 1 to instilling in youth tools for positive and effective choices in both worlds they live in, real life and online. Book 2 further explores youth action and choice-making online including social media and the impact of influencers on youth.



      Table of Contents

      Contents

      Preface

      Introduction

      Chapter 1: Meet the Chooser (That would be YOU)

      Chapter 2: How Do We Make Choices?

      Chapter 3: Nonrational Factors in Choosing

      Chapter 4: Nudges, or External Factors on Our Choices

      Chapter 5: Sway

      Chapter 6: The Tween Mind

      Chapter 7: Millennial, Gen Z, and Gen A Life

      Glossary

      Bibliography

      Index

      About the Authors

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