Description
Book SynopsisThe convention-breaking creative process of New York''s busiest speechwriter, offering a holistic approach to crafting every kind of speech.
The ability to express yourself in words has become both a rite of passage and an essential skill for anyone who wants to make a difference within their family, community, workplace, or beyond. And yet, strategies for engaging a new generation of media and tech-savvy audiences have failed to keep up with the times, leaving speakers wondering how to articulate a resonant message that bristles with detail, authenticity, and emotional truth. While we can't all expect to captivate and inspire millions as Barack Obama and Greta Thunberg have, every speakerregardless of their experiencecan follow a road map to elevate a narrative from serviceable to unforgettable. This is true whether you're roasting a colleague at an office party, delivering a keynote industry address, accepting an award, or eulogizing a loved one.
In Before
