Description
Book SynopsisThis title is a practical, hands-on, supportive fundraising training programme specifically geared to religious organizations. It provides a practical, comprehensive training package to help the leaders and members of congregations and organizations learn new strategies for raising money.
Trade Review"Ask and You Shall Receive is hands-on, practical, spiritual, andspeaks to all of us who are committed to promoting a progressivereligious voice. As a Jew, I particularly appreciate the range ofexamples and the commitment to ecumenism." --Marjorie Fine,cochair, Interfaith Funders Network
"Good works rely on good work, and Kim Klein's careful guidance inbuilding support for good works really helps us in the religiouscommunity do the work we intend to do." --The Reverend Hugh Wire,fundraising consultant, and board chair for fundraising, Seeds ofLearning.
Table of ContentsIntroduction: Who Is This Book For?
How to Use This Guide: Notes for Participants.
FUNDRAISING BASICS.
Who Gives, and Why?
What Do You Think About Money?
What You Need Before You Begin Raising Money.
Completing the Case Statement.
The Role of Volunteers in Fundraising.
CHOOSING THE APPROPRIATE STRATEGY.
Overview of Fundraising Strategies and Their Uses.
Special Events.
The Wide World of Mail.
The Direct Mail Package.
Judicious Use of the Telephone.
Planning Major Gifts Campaigns.
CREATING A FUNDRAISING PLAN.
Approaching Prospects for a Major Gift.
Creating a Budget.
Putting It All Together in a Fundraising Plan.
Bibliography.
About the Author.