Description

Book Synopsis
Intended for professionals and lecturers preparing future students working in recreation, hospitality, tourism, arts and culture, management and public relations, this book presents an overview of arts and cultural programmes, programme theory and the various tasks and functions necessary to be performed in order for programmes to occur.

Table of Contents
Chapter 1. Overview of Arts and Cultural Programming; Chapter 2. Programming Approaches; Chapter 3. Programming Tasks and Functions; Chapter 4. Pulling the Pieces Together: Managing Programs; Chapter 5. Cultivating Program Audiences; Chapter 6. Evaluating and Documenting Programs; Chapter 7. Economics of Programming; Chapter 8. Programming Marketing; Chapter 9. Festivals; Chapter 10. Special Events; Chapter 11. Arts and Culture Programs in Context; Chapter 12. Cultural Programming; Chapter 13. Museums; Chapter 14. Performing Arts Programming; Chapter 15. Imagining the Future of Arts and Cultural Programming.

Arts and Cultural Programming

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    A Paperback / softback by Gaylene Carpenter, Doug Blandy

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      Publisher: Human Kinetics Publishers
      Publication Date: Publication Date: 03/03/2008
      ISBN13: 9780736065641, 978-0736065641
      ISBN10: 0736065644

      Description

      Book Synopsis
      Intended for professionals and lecturers preparing future students working in recreation, hospitality, tourism, arts and culture, management and public relations, this book presents an overview of arts and cultural programmes, programme theory and the various tasks and functions necessary to be performed in order for programmes to occur.

      Table of Contents
      Chapter 1. Overview of Arts and Cultural Programming; Chapter 2. Programming Approaches; Chapter 3. Programming Tasks and Functions; Chapter 4. Pulling the Pieces Together: Managing Programs; Chapter 5. Cultivating Program Audiences; Chapter 6. Evaluating and Documenting Programs; Chapter 7. Economics of Programming; Chapter 8. Programming Marketing; Chapter 9. Festivals; Chapter 10. Special Events; Chapter 11. Arts and Culture Programs in Context; Chapter 12. Cultural Programming; Chapter 13. Museums; Chapter 14. Performing Arts Programming; Chapter 15. Imagining the Future of Arts and Cultural Programming.

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