Description

Book Synopsis

Part I: Foundations of AI in Strategic Communication.- Chapter 1: Introduction to AI, Its History and Use in Strategic Communication.- Chapter 2: AI and Strategic Communication: An Overview.- Chapter 3: Ethical Challenges in Strategic Communication: Identification and Mitigation Strategies.- Part II: Integrating AI with Strategic Communication Practices.- Chapter 4: AI for Developing Communication Strategies.- Chapter 5: AI for Content Creation.- Chapter 6: AI Tools and Techniques for Strategic Communication: Text.- Chapter 7: AI Tools and Techniques for Strategic Communication: Images.- Chapter 8: AI Tools and Techniques for Strategic Communication: Audio and Video.- Chapter 9: Fact Checking AI Generated Content.- Chapter 10: Editing and Synthesising AI Generated Content to Deliver Professional Communication Materials.- Chapter 11: Evaluation of AI for Strategic Communication Practices and Continuous Improvement.- Part III: Future Perspectives and Concluding Insights.- Chapter 12: AI and the Future of Strategic Communication.- Chapter 13: Concluding Insights and AI for Strategic Communication  A Model for Practice.- Chapter 14: AI in Strategic Communication Resources.

Artificial Intelligence for Strategic Communication

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    A Hardback by Karen E. Sutherland

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      View other formats and editions of Artificial Intelligence for Strategic Communication by Karen E. Sutherland

      Publisher: Palgrave Macmillan
      Publication Date: 29/03/2025
      ISBN13: 9789819625741, 978-9819625741
      ISBN10:

      Description

      Book Synopsis

      Part I: Foundations of AI in Strategic Communication.- Chapter 1: Introduction to AI, Its History and Use in Strategic Communication.- Chapter 2: AI and Strategic Communication: An Overview.- Chapter 3: Ethical Challenges in Strategic Communication: Identification and Mitigation Strategies.- Part II: Integrating AI with Strategic Communication Practices.- Chapter 4: AI for Developing Communication Strategies.- Chapter 5: AI for Content Creation.- Chapter 6: AI Tools and Techniques for Strategic Communication: Text.- Chapter 7: AI Tools and Techniques for Strategic Communication: Images.- Chapter 8: AI Tools and Techniques for Strategic Communication: Audio and Video.- Chapter 9: Fact Checking AI Generated Content.- Chapter 10: Editing and Synthesising AI Generated Content to Deliver Professional Communication Materials.- Chapter 11: Evaluation of AI for Strategic Communication Practices and Continuous Improvement.- Part III: Future Perspectives and Concluding Insights.- Chapter 12: AI and the Future of Strategic Communication.- Chapter 13: Concluding Insights and AI for Strategic Communication  A Model for Practice.- Chapter 14: AI in Strategic Communication Resources.

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