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Book Synopsis
The history of posters is rich in variations on the hand. In consumer posters, a hand presents desirable products. But the hand can also take the form of a symbolically charged gesture in the political poster. In cultural posters, the hand then becomes the emblem of the creative individual. Just as versatile as the rhetoric of the hand are its diverse uses as a design element. In this volume, photographic, illustrative and abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages.

Armin Hofmann: Poster Collection 07

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A Paperback / softback by Steven Heller, Armin Hofmann, Museum fur Gestaltung Zurich

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    View other formats and editions of Armin Hofmann: Poster Collection 07 by Steven Heller

    Publisher: Lars Muller Publishers
    Publication Date: 20/06/2010
    ISBN13: 9783037780046, 978-3037780046
    ISBN10: 3037780045
    Also in:
    Architectural structure and design Individual artists, art monographs

    Description

    Book Synopsis
    The history of posters is rich in variations on the hand. In consumer posters, a hand presents desirable products. But the hand can also take the form of a symbolically charged gesture in the political poster. In cultural posters, the hand then becomes the emblem of the creative individual. Just as versatile as the rhetoric of the hand are its diverse uses as a design element. In this volume, photographic, illustrative and abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages.

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