Description

Book Synopsis

- Covers all of the questions from the textbook

- Mirroring the textbook so you can quickly and easily find the material you are looking for.



Table of Contents
  • Section 1: What is Business?
    • Chapter 1: Understanding the nature and purpose of business
    • Chapter 2: Different business forms
    • Chapter 3: Issues in understanding different business forms
    • Chapter 4: Understanding that businesses operate within an external environment
  • Section 2: Managers, leadership and decision-making
    • Chapter 5: What managers do
    • Chapter 6: Types of management and leadership styles and their effectiveness
    • Chapter 7: Understanding management decision-making
    • Chapter 8: Decision trees
    • Chapter 9: Opportunity cost
    • Chapter 10: Understanding the role and importance of stakeholders
  • Section 3: Decision-making to improve marketing performance
    • Chapter 11: Marketing and decision-making
    • Chapter 12: Marketing and competitiveness
    • Chapter 13: Setting marketing objectives
    • Chapter 14: Understanding markets
    • Chapter 15: Market research and sampling
    • Chapter 16: The interpretation of marketing data
    • Chapter 17: Price and income elasticity of demand
    • Chapter 18: Market data and analysis
    • Chapter 19: Segmentation, targeting and positioning
    • Chapter 20: Niche and mass marketing
    • Chapter 21: Marketing mix: 7Ps
    • Chapter 22: Product decisions: product life cycle and product portfolio
    • Chapter 23: Pricing decisions
    • Chapter 24: Place and promotion decisions
    • Chapter 25: Integrating the marketing mix
  • Section 4: Decision-making to improve operational performance
    • Chapter 26: Setting operational objectives
    • Chapter 27: Efficiency and labour productivity
    • Chapter 28: Lean production
    • Chapter 29: Capacity utilisation
    • Chapter 30: Technology and operational efficiency
    • Chapter 31: Analysing operational performance
    • Chapter 32: Improving quality
    • Chapter 33: Managing supply chains
    • Chapter 34: Managing inventory
    • Chapter 35: Decision-making to improve operational performance
  • Section 5: Decision-making to improve financial performance
    • Chapter 36: Financial objectives
    • Chapter 37: Calculating revenue, costs and profit
    • Chapter 38: Break-even analysis
    • Chapter 39: Cash flow management
    • Chapter 40: Budgets and budgeting
    • Chapter 41: Profit and how to increase it
    • Chapter 42: Cash flow versus profit
    • Chapter 43: Sources of finance
    • Chapter 44: Decision-making to improve financial performance
  • Section 6: Decision-making to improve human resource performance
    • Chapter 45: Setting human resource objectives
    • Chapter 46: Motivation and engagement in theory
    • Chapter 47: Motivation and engagement in practice
    • Chapter 48: Improving organisational design
    • Chapter 49: Managing the human resource flow
    • Chapter 50: Improving employer–employee relations
    • Chapter 51: Analysing human resource performance
    • Chapter 52: Decision-making and improved HR performance
  • Section 7: Analysing the strategic position of a business
    • Chapter 53: Influences on the mission of a business
    • Chapter 54: Corporate objectives, strategy & tactics
    • Chapter 55: The impact of strategic decision making on functional decision making
    • Chapter 56: The value of SWOT analysis
    • Chapter 57: Financial objectives and constraints
    • Chapter 58: Balance sheets and income statements
    • Chapter 59: Financial ratio analysis
    • Chapter 60: Value and limitations of financial ratios
    • Chapter 61: How to analyse data other than financial statements
    • Chapter 62: Assessing short- and long-term performance
    • Chapter 63: Different measures of assessing business performance
    • Chapter 64: Changes in the political and legal environment
    • Chapter 65: The impact of government policy
    • Chapter 66: The impact of changes in the economic environment
    • Chapter 67: Globalisation and emerging economies
    • Chapter 68: The impact of social change
    • Chapter 69: The social environment including CSR
    • Chapter 70: Technological change
    • Chapter 71: The competitive environment
    • Chapter 72: Analysing strategic options
    • Chapter 73: Investment appraisal
    • Chapter 74: Sensitivity analysis
  • Section 8: Choosing strategic direction
    • Chapter 75: Strategic direction: Ansoff’s matrix
    • Chapter 76: Competitive advantage
    • Chapter 77: Strategic positioning
  • Section 9: Strategic methods: how to pursue strategies
    • Chapter 78: Growth and retrenchment
    • Chapter 79: Economies and diseconomies of scale
    • Chapter 80: Methods and types of growth
    • Chapter 81: Innovation
    • Chapter 82: Becoming an innovative organisation
    • Chapter 83: Protecting innovative ideas
    • Chapter 84: Reasons for trading internationally
    • Chapter 85: Attractiveness of international markets
    • Chapter 86: China and India
    • Chapter 87: Targeting overseas markets
    • Chapter 88: Managing international business
    • Chapter 89: Digital technology
  • Section 10: Managing strategic change
    • Chapter 90: Causes and value of change
    • Chapter 91: The flexible organisation
    • Chapter 92: Barriers to change
    • Chapter 93: Organisational culture
    • Chapter 94: Strategic implementation
    • Chapter 95: Network analysis and strategic implementation
    • Chapter 96: Problems with strategy
    • Chapter 97: Understanding assessment objectives
    • Chapter 98: Tackling data response questions
    • Chapter 99: How to revise for business exams

AQA Business for A Level Marcouse Answer Guide

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£190.00

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Order before 4pm tomorrow for delivery by Mon 19 Jan 2026.

A Paperback / softback by Ian Marcouse, Claire Marcouse

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    View other formats and editions of AQA Business for A Level Marcouse Answer Guide by Ian Marcouse

    Publisher: Hodder Education
    Publication Date: 26/02/2016
    ISBN13: 9781471835643, 978-1471835643
    ISBN10: 1471835642
    Also in:
    Business and management: revision guides

    Description

    Book Synopsis

    - Covers all of the questions from the textbook

    - Mirroring the textbook so you can quickly and easily find the material you are looking for.



    Table of Contents
    • Section 1: What is Business?
      • Chapter 1: Understanding the nature and purpose of business
      • Chapter 2: Different business forms
      • Chapter 3: Issues in understanding different business forms
      • Chapter 4: Understanding that businesses operate within an external environment
    • Section 2: Managers, leadership and decision-making
      • Chapter 5: What managers do
      • Chapter 6: Types of management and leadership styles and their effectiveness
      • Chapter 7: Understanding management decision-making
      • Chapter 8: Decision trees
      • Chapter 9: Opportunity cost
      • Chapter 10: Understanding the role and importance of stakeholders
    • Section 3: Decision-making to improve marketing performance
      • Chapter 11: Marketing and decision-making
      • Chapter 12: Marketing and competitiveness
      • Chapter 13: Setting marketing objectives
      • Chapter 14: Understanding markets
      • Chapter 15: Market research and sampling
      • Chapter 16: The interpretation of marketing data
      • Chapter 17: Price and income elasticity of demand
      • Chapter 18: Market data and analysis
      • Chapter 19: Segmentation, targeting and positioning
      • Chapter 20: Niche and mass marketing
      • Chapter 21: Marketing mix: 7Ps
      • Chapter 22: Product decisions: product life cycle and product portfolio
      • Chapter 23: Pricing decisions
      • Chapter 24: Place and promotion decisions
      • Chapter 25: Integrating the marketing mix
    • Section 4: Decision-making to improve operational performance
      • Chapter 26: Setting operational objectives
      • Chapter 27: Efficiency and labour productivity
      • Chapter 28: Lean production
      • Chapter 29: Capacity utilisation
      • Chapter 30: Technology and operational efficiency
      • Chapter 31: Analysing operational performance
      • Chapter 32: Improving quality
      • Chapter 33: Managing supply chains
      • Chapter 34: Managing inventory
      • Chapter 35: Decision-making to improve operational performance
    • Section 5: Decision-making to improve financial performance
      • Chapter 36: Financial objectives
      • Chapter 37: Calculating revenue, costs and profit
      • Chapter 38: Break-even analysis
      • Chapter 39: Cash flow management
      • Chapter 40: Budgets and budgeting
      • Chapter 41: Profit and how to increase it
      • Chapter 42: Cash flow versus profit
      • Chapter 43: Sources of finance
      • Chapter 44: Decision-making to improve financial performance
    • Section 6: Decision-making to improve human resource performance
      • Chapter 45: Setting human resource objectives
      • Chapter 46: Motivation and engagement in theory
      • Chapter 47: Motivation and engagement in practice
      • Chapter 48: Improving organisational design
      • Chapter 49: Managing the human resource flow
      • Chapter 50: Improving employer–employee relations
      • Chapter 51: Analysing human resource performance
      • Chapter 52: Decision-making and improved HR performance
    • Section 7: Analysing the strategic position of a business
      • Chapter 53: Influences on the mission of a business
      • Chapter 54: Corporate objectives, strategy & tactics
      • Chapter 55: The impact of strategic decision making on functional decision making
      • Chapter 56: The value of SWOT analysis
      • Chapter 57: Financial objectives and constraints
      • Chapter 58: Balance sheets and income statements
      • Chapter 59: Financial ratio analysis
      • Chapter 60: Value and limitations of financial ratios
      • Chapter 61: How to analyse data other than financial statements
      • Chapter 62: Assessing short- and long-term performance
      • Chapter 63: Different measures of assessing business performance
      • Chapter 64: Changes in the political and legal environment
      • Chapter 65: The impact of government policy
      • Chapter 66: The impact of changes in the economic environment
      • Chapter 67: Globalisation and emerging economies
      • Chapter 68: The impact of social change
      • Chapter 69: The social environment including CSR
      • Chapter 70: Technological change
      • Chapter 71: The competitive environment
      • Chapter 72: Analysing strategic options
      • Chapter 73: Investment appraisal
      • Chapter 74: Sensitivity analysis
    • Section 8: Choosing strategic direction
      • Chapter 75: Strategic direction: Ansoff’s matrix
      • Chapter 76: Competitive advantage
      • Chapter 77: Strategic positioning
    • Section 9: Strategic methods: how to pursue strategies
      • Chapter 78: Growth and retrenchment
      • Chapter 79: Economies and diseconomies of scale
      • Chapter 80: Methods and types of growth
      • Chapter 81: Innovation
      • Chapter 82: Becoming an innovative organisation
      • Chapter 83: Protecting innovative ideas
      • Chapter 84: Reasons for trading internationally
      • Chapter 85: Attractiveness of international markets
      • Chapter 86: China and India
      • Chapter 87: Targeting overseas markets
      • Chapter 88: Managing international business
      • Chapter 89: Digital technology
    • Section 10: Managing strategic change
      • Chapter 90: Causes and value of change
      • Chapter 91: The flexible organisation
      • Chapter 92: Barriers to change
      • Chapter 93: Organisational culture
      • Chapter 94: Strategic implementation
      • Chapter 95: Network analysis and strategic implementation
      • Chapter 96: Problems with strategy
      • Chapter 97: Understanding assessment objectives
      • Chapter 98: Tackling data response questions
      • Chapter 99: How to revise for business exams

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