Description

Book Synopsis
Introduces students to current issues in rhetorical theory through an extended treatment of the rhetorical appeal, a frequently used but rarely discussed concept at the core of rhetorical analysis and criticism. Shunning the standard Aristotelian approach the author uses common, accessible language to explain the concept of the rhetorical appeal.

Appeals in Modern Rhetoric

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    A Paperback by M.jimmie Killingsworth

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      View other formats and editions of Appeals in Modern Rhetoric by M.jimmie Killingsworth

      Publisher: MP-SIL Southern Illinois Uni
      Publication Date: 9/30/2005 12:00:00 AM
      ISBN13: 9780809326631, 978-0809326631
      ISBN10: 0809326639

      Description

      Book Synopsis
      Introduces students to current issues in rhetorical theory through an extended treatment of the rhetorical appeal, a frequently used but rarely discussed concept at the core of rhetorical analysis and criticism. Shunning the standard Aristotelian approach the author uses common, accessible language to explain the concept of the rhetorical appeal.

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