Description

Book Synopsis
Sports are not what they used to be. The larger social meanings sports hold for fans are being eclipsed by their commercial function. This book examines how American consumer culture affects professional and collegiate sports, reducing fans to consumers and trivializing sports themselves.

American Sports in an Age of Consumption How

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    A Paperback by Cory Hillman

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      Publisher: McFarland & Company
      Publication Date: 7/27/2016 12:00:00 AM
      ISBN13: 9780786498888, 978-0786498888
      ISBN10: 0786498889

      Description

      Book Synopsis
      Sports are not what they used to be. The larger social meanings sports hold for fans are being eclipsed by their commercial function. This book examines how American consumer culture affects professional and collegiate sports, reducing fans to consumers and trivializing sports themselves.

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