Description
Book SynopsisProviding an in-depth analysis of public opinion, including its origins in political socialization, its role in the electoral process, and the impact of the media, American Public Opinion goes beyond a simple presentation of data to include a critical analysis of the role of public opinion in American democracy.
New to the 11th Edition
- Updates all data through the 2020 elections and includes early polling through 2022.
- Pays increased attention to polarization.
- Expands focus on support for democratic values in the Trump and post-Trump era.
- Covers new voting patterns related to race, ethnicity, and gender.
- Expands coverage of political misinformation, media bias, and negativity, especially in social media.
- Defends political polling even in the wake of 2020 failings.
Trade ReviewPraise for American Public Opinion
The strengths of this text have always been the authors' thorough coverage of the topic of political opinion. The book is a great primer on the most important factors. Additionally, the book is a relatively easy read for students. It is not laden with academic jargon and data is presented in a straightforward manner. The new edition is a timely update and it will continue to be my go-text for my public opinion course. —Monika McDermott, Fordham University
American Public Opinion is well organized and uses excellent examples. Its focus dovetails with the way I organize my course. It is clearly written, and accessible to undergraduates. It’s also about the right length. It’s the perfect textbook for my course on Public Opinion, and the new edition will be greatly welcomed with its enhanced discussion of polarization, the updating of material to reflect recent scholarship, and recent developments in American politics. —Howard Gold, Smith College
Praise for American Public Opinion
The strengths of this text have always been the authors' thorough coverage of the topic of political opinion. The book is a great primer on the most important factors. Additionally, the book is a relatively easy read for students. It is not laden with academic jargon and data is presented in a straightforward manner. The new edition is a timely update and it will continue to be my go-text for my public opinion course. —Monika McDermott, Fordham University
American Public Opinion is well organized and uses excellent examples. Its focus dovetails with the way I organize my course. It is clearly written, and accessible to undergraduates. It’s also about the right length. It’s the perfect textbook for my course on Public Opinion, and the new edition will be greatly welcomed with its enhanced discussion of polarization, the updating of material to reflect recent scholarship, and recent developments in American politics. —Howard Gold, Smith College
Table of Contents1. Public Opinion in Democratic Societies
2 .Polling: The Scientific Assessment of Public Opinion
3. Microlevel Opinion: The Psychology of Opinion-Holding
4. Macrolevel Opinion: The Flow of Political Sentiment
5. Political Socialization and Political Learning
6. Public Opinion and Democratic Stability
7. Group Differences in Political Opinions
8 .The News Media and Political Opinions
9. Elections as Instruments of Popular Control
10. The Public and Its Elected Leaders ]
11. Public Opinion and the Performance of Democracy
