Description
Book SynopsisThe entrepreneur Time magazine called the Bad Boy of banking is back with crucial insights about the importance of business culture in a dizzyingly complex global marketplace.
In business, breaking rules is easy. What''s really hard is what comes next: building the right company culture the lifeblood of effective leadership. In a complex, 24-7 globalized marketplace, how do you answer the question Who are we? Culture-driven leadership is as much about the why as the how. Long-term and short-term. Reacting and reflecting. It means identifying, creating, and sustaining a company culture. For a culture-driven leader, spending time above the clouds, or finding the sweet spot of perspective, can make all the difference.
Entrepreneur and pioneering financial services CEO Arkadi Kuhlmann offers a seasoned antidote to navigating blind through our increasingly competitive landscape. Drawing on ten key principles from his time at ING Dire
