Description

Book Synopsis

This is a study of the rise and activity of the London publishing house which started in 1829 as Bentley and Colburn and was finally absorbed by Macmillan in 1898. Professor Gettmann has worked from the surviving papers of the firm and gives more details of the aims, methods and successes of an English publisher than can be found anywhere else.

Table of Contents

Preface; Introduction; 1. A brief history of the House of Bentley; 2. The march of intellect; 3. Puffing; 4. Agreements; 5. Profit and loss; 6. Work of art or article of commerce?; 7. The publisher's reader; 8. The three-decker; Index.

A Victorian Publisher

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    A Paperback by Royal A. Gettmann

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      Book details

      Published 10 June 2010
      ISBN-13 9780521153201
      978-0521153201
      ISBN-10 0521153204

      Description

      Book Synopsis

      This is a study of the rise and activity of the London publishing house which started in 1829 as Bentley and Colburn and was finally absorbed by Macmillan in 1898. Professor Gettmann has worked from the surviving papers of the firm and gives more details of the aims, methods and successes of an English publisher than can be found anywhere else.

      Table of Contents

      Preface; Introduction; 1. A brief history of the House of Bentley; 2. The march of intellect; 3. Puffing; 4. Agreements; 5. Profit and loss; 6. Work of art or article of commerce?; 7. The publisher's reader; 8. The three-decker; Index.

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