{"product_id":"your-ad-ignored-here-9780999070314","title":"Your Ad Ignored Here","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003e“Tom is the David Ogilvy of cartooning.”\u003c\/strong\u003e\u003cbr\u003e—\u003cstrong\u003eSeth Godin, author of \u003c\/strong\u003e\u003cem\u003ePurple Cow\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eFrom the birth of social media to digital advertising to personal branding, marketing has transformed in the past 15 years.  Capturing these quintessential moments in marketing is \u003cem\u003eMarketoonist\u003c\/em\u003e, a popular cartoon series from veteran marketer Tom Fishburne.  \u003cem\u003eYour Ad Ignored Here\u003c\/em\u003e collects nearly 200 of these hilarious and apt depictions of modern marketing life on the 15th anniversary of the series.\u003c\/p\u003e\u003cp\u003eFishburne began to doodle his observations in 2002 when working in the trenches of marketing. Initially intended for co-workers, they are now read by hundreds of thousands of marketers every week.  The cartoons’ popularity stem not only from their deft reflections on latest trends, but their witty summary of the shared experiences of marketing — handling a PR crisis, giving creative feedback to an agency, or avoiding idea killers in innovation.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eYour Ad Ignored Here\u003c\/em\u003e gives voice to the challenges and opportunities faced by people working in business everywhere. Readers regularly inquire if Fishburne is spying on them at work.  Whether or not you work in marketing, these cartoons will make you laugh … and think about our rapidly evolving world of work.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eTom Fishburne\u003c\/strong\u003e started drawing cartoons on the backs of business cases as a student at Harvard Business School. Fishburne’s cartoons have grown by word of mouth to reach hundreds of thousands of marketers every week and have been featured by \u003cem\u003eThe Wall Street Journal\u003c\/em\u003e, \u003cem\u003eFast Company\u003c\/em\u003e, and \u003cem\u003eThe New York Times\u003c\/em\u003e. His cartoons have appeared on a billboard ad in Times Square, helped win a Guinness World Record, and turned up in a top-secret NSA presentation released by Edward Snowden.\u003c\/p\u003e\u003cp\u003eFishburne draws (literally and figuratively) from 20 years in the marketing trenches in the US and Europe. He was Marketing VP at Method Products, Interim CMO at HotelTonight, and worked in brand management for Nestlé and General Mills. Fishburne developed web sites and digital campaigns for interactive agency iXL in the late 90s and started his marketing career selling advertising space for the first English-language magazine in Prague.\u003c\/p\u003e\u003cp\u003eIn 2010, Fishburne expanded Marketoonist into a marketing agency focused on the unique medium of cartoons. Since 2010, Marketoonist has developed visual content marketing campaigns for businesses such as Google, IBM, Kronos, and LinkedIn.\u003c\/p\u003e\u003cp\u003eFishburne is a frequent keynote speaker on marketing, innovation, and creativity, using cartoons, case studies, and his marketing career to tell the story visually.\u003c\/p\u003e\u003cp\u003eFishburne lives and draws near San Francisco with his wife and two daughters.\u003c\/p\u003e\u003cp\u003eAll of his cartoons and observations are posted at \u003cu\u003emarketoonist.com\u003c\/u\u003e.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAdvance Praise for \u003cem\u003eYour Ad Ignored Here\u003c\/em\u003e:\u003c\/strong\u003e\u003cbr\u003e'If marketing kept a diary, this would be it.'\u003cbr\u003e--Ann Handley, Chief Content Officer of MarketingProfs\u003c\/p\u003e\u003cp\u003e'Laugh and learn at the same time. BTW, if you don’t laugh, you’re clueless, and the cartoon is about you.'\u003cbr\u003e--Guy Kawasaki, Chief evangelist of Canva, Mercedes-Benz brand ambassador\u003c\/p\u003e\u003cp\u003e'Tom Fishburne has a knack for marketing humor (and truth) like no other.'\u003cbr\u003e--Lee Odden, CEO, TopRank Marketing\u003c\/p\u003e\u003cp\u003e'Any great piece of comedy is funny because its true. Well, no one has gathered marketing truths through painfully awkward insights and hilarious delivery the way Tom has.'\u003cbr\u003e--Ron Tite, Author, \u003cem\u003eEveryone’s An Artist (Or At Least They Should Be)\u003c\/em\u003e\u003c\/p\u003e","brand":"Marketoonist, LLC","offers":[{"title":"Default Title","offer_id":52084205355351,"sku":"9780999070314","price":18.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780999070314.jpg?v=1762205514","url":"https:\/\/bookcurl.com\/products\/your-ad-ignored-here-9780999070314","provider":"Book Curl","version":"1.0","type":"link"}