{"product_id":"wired-tv-laboring-over-an-interactive-future-9780813564531","title":"Wired TV Laboring Over an Interactive Future","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\"With contributions from prominent scholars, \u003ci\u003eWired TV \u003c\/i\u003eoffers rigorous and exacting essays that address the dramatic shift occurring in a business that produces, sells, and resells mass entertainment.\"\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e -- Daniel Bernardi * San Francisco State University *\u003cbr\u003e\"\u003ci\u003eWired TV\u003c\/i\u003e offers rich, creative, and original thinking about television’s digital era. It is essential reading for anyone following contemporary media industries.\"\u003cbr\u003e -- Jennifer Holt * author of Empires of Entertainment *\u003cbr\u003e\"Media scholar Denise Mann has gathered engaging essays that discuss the ways that television programming has changed as a result of the Internet. Recommended.\" * Choice *\u003cbr\u003e\"Provides tremendously valuable insights by top scholars in television studies. The essays are grounded in strong, compelling research and collectively provide a rich snapshot of the tensions, anxieties, and especially failures of this particular moment in US television's development.\" * Cinema Journal *\u003cbr\u003e\"This collection avoids the trap of framing itself within an easy narrative of progress or adaptive evolution. Rather, it highlights a range of responses to the disruptive influence of experimentation and the ways in which the networks have attempted to return to 'business as usual' from 2010 onward.\" * Journal of American Culture *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eAcknolwedgments\u003cbr\u003e\u003cbr\u003eIntroduction: When Television and New Media Work Worlds Collide\u003cbr\u003eDenise Mann\u003cbr\u003e\u003cbr\u003e1. Authorship Up for Grabs: Decentralized Labor, Licensing, and the Management of Collaborative Creativity\u003cbr\u003eDerek Johnson\u003cbr\u003e\u003cbr\u003e2. In the Game: The Creative and Textual Constraints of Licensed Video Games\u003cbr\u003eJonathan Gray\u003cbr\u003e\u003cbr\u003e3. Going Pro: Gendered Responses to the Incorporation of Fan Labor as User-Generated Content\u003cbr\u003eWill Brooker\u003cbr\u003e\u003cbr\u003e4. Labor of Love: Charting \u003ci\u003eThe L Word\u003c\/i\u003e\u003cbr\u003eJulie Levin Russo \u003cbr\u003e\u003cbr\u003e5. The Labor Behind the \u003ci\u003eLost\u003c\/i\u003e ARG: WGA's Tentative Foothold in the Digital Age\u003cbr\u003eDenise Mann\u003cbr\u003e\u003cbr\u003e6. Post-Network Reflexivity: Viral Marketing and Labor Management\u003cbr\u003eJohn T. Caldwell\u003cbr\u003e\u003cbr\u003e7. Fan Creep: Why Brands Suddenly Need \"Fans\"\u003cbr\u003eRobert V. Kozinets\u003cbr\u003e\u003cbr\u003e8. Outsourcing \u003ci\u003eThe Office\u003c\/i\u003e\u003cbr\u003eM. J. Clarke\u003cbr\u003e\u003cbr\u003e9. Convergent Ethnicity and the Neo-Platoon Show: Recombining Difference in the Post-Network Era\u003cbr\u003eVincent Brook\u003cbr\u003e\u003cbr\u003e10. Translating Telenovelas in a Neo-Network Era: Finding an Online Home for MyNetwork Soaps\u003cbr\u003eKatynka Z. Martínez\u003cbr\u003e\u003cbr\u003e11. The Reign of the \"Mothership\": Transmedia's Past, Present, and Possible Futures\u003cbr\u003eHenry Jenkins\u003cbr\u003e\u003cbr\u003eNotes on Contributors\u003cbr\u003eIndex\u003cbr\u003e\u003cbr\u003e","brand":"John Wiley \u0026 Sons","offers":[{"title":"Default Title","offer_id":51038421418327,"sku":"9780813564531","price":35.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780813564531.jpg?v=1750940278","url":"https:\/\/bookcurl.com\/products\/wired-tv-laboring-over-an-interactive-future-9780813564531","provider":"Book Curl","version":"1.0","type":"link"}