{"product_id":"why-david-sometimes-wins-9780199757855","title":"Why David Sometimes Wins","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eWhy David Sometimes Wins tells the story of Cesar Chavez and the United Farm Workers'' groundbreaking victory, drawing important lessons from this dramatic tale. Since the 1900s, large-scale agricultural enterprises relied on migrant labor--a cheap, unorganized, and powerless workforce. In 1965, when some 800 Filipino grape workers began to strike under the aegis of the AFL-CIO, the UFW soon joined the action with 2,000 Mexican workers and turned the strike into a civil rights struggle. They engaged in civil disobedience, mobilized support from churches and students, boycotted growers, and transformed their struggle into La Causa, a farm workers'' movement that eventually triumphed over the grape industry''s Goliath. Why did they succeed? How can the powerless challenge the powerful successfully? Offering insight from a longtime movement organizer and scholar, Ganz illustrates how they had the ability and resourcefulness to devise good strategy and turn short-term advantages into long-","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":51862491562327,"sku":"9780199757855","price":33.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780199757855.jpg?v=1759917935","url":"https:\/\/bookcurl.com\/products\/why-david-sometimes-wins-9780199757855","provider":"Book Curl","version":"1.0","type":"link"}