{"product_id":"visual-research-methods-in-fashion-9781847883810","title":"Visual Research Methods in Fashion","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research.   Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that they undertake more effective.  Illustrated with real-life examples from practitioners in the industry, academics and students, it focuses on the global nature of the industry and the need to develop ideas relevant to the market.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction  Purpose of the book  Who is this book for?  How to use this book  Overview of chapters  Chapter 1 Strategies for Information Seeking  Chapter 2 Sources of Inspiration  Chapter 3 Colour theory and practice  Chapter 4 Textiles and Trimmings  Chapter 5 Trends and Forecasting  Chapter 6 Concept Development  Chapter 7 Traditional Research Tools and Techniques  Chapter 8 Web and Technology Based Research Tools  Chapter 9 Visual Research for Presentation  Glossary  Contacts","brand":"Bloomsbury Publishing PLC","offers":[{"title":"Default Title","offer_id":51771599421783,"sku":"9781847883810","price":41.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781847883810.jpg?v=1758728464","url":"https:\/\/bookcurl.com\/products\/visual-research-methods-in-fashion-9781847883810","provider":"Book Curl","version":"1.0","type":"link"}