{"product_id":"unlocking-the-love-lock-the-history-and-heritage-of-a-contemporary-custom-9781789209228","title":"Unlocking the Love-Lock: The History and Heritage","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e \t\u003cstrong\u003eExplores the worldwide popularity of the love-lock as a ritual token of love and commitment by considering its history, symbolism, and heritage.\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \t“[T]his is an eminently enjoyable and thorough investigation of a popular phenomenon through the lens of heritage and folk tradition.”—Sara De Nardi, Western Sydney University\u003c\/p\u003e \u003cp\u003e \tA padlock is a mundane object, designed to fulfil a specific – and secular – purpose. A contemporary custom has given padlocks new significance. This custom is ‘love-locking’, where padlocks are engraved with names and attached to bridges in declaration of romantic commitment. This custom became popular in the 2000s, and its dissemination was rapid, geographically unbound, and highly divisive, with love-locks emerging in locations as diverse as Paris and Taiwan; New York and Seoul; Melbourne and Moscow.\u003c\/p\u003e \u003cp\u003e \t\u003cem\u003eFrom the introduction:\u003cbr\u003e \tI was distractedly perusing the photo frame aisle, my eyes skimming the generically sentimental stock pictures of happy families smiling at the camera, pretty landscapes, cute pets and couples walking hand-in-hand, when I came across one that jumped out at me…. I recognised the image instantly as a photograph of love-locks: the padlocks that had been appearing \u003c\/em\u003een masse \u003cem\u003eon bridges and other public structures on a global scale since the early 2000s. And, having been researching the custom known as lovelocking for about five years at that point, it was with a peculiar sense of pride that I realised love-locks had accomplished the status of a stock image.\u003c\/em\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e \t\u003cem\u003e“This is a fascinating study of the custom of attaching padlocks, usually inscribed with names, to bridges and other structures and artefacts in public locations…The interdisciplinary approach, together with exemplary fieldwork and detailed analysis of material collected, along with diligent identification, use, and evaluation of data from the internet and mass media, combine to make this book a major contribution to knowledge in this burgeoning international field of enquiry.”\u003c\/em\u003e \u003cstrong\u003e• Tradition Today\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \t\u003cem\u003e“This is an important first detailed examination of the love-lock practice and provides an important benchmark for any further study, collection, and observation of the development of the custom.”\u003c\/em\u003e \u003cstrong\u003e• Folklore\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \t\u003cem\u003e“This is a well-researched and thoughtful assessment of a fascinating topic.”\u003c\/em\u003e \u003cstrong\u003e• Sarah Randles\u003c\/strong\u003e, University of Melbourne\u003c\/p\u003e \u003cp\u003e \t\u003cem\u003e“…this is an eminently enjoyable and thorough investigation of a popular phenomenon through the lens of heritage and folk tradition.”\u003c\/em\u003e \u003cstrong\u003e• Sara De Nardi\u003c\/strong\u003e, Western Sydney University\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e \tList of Illustrations\u003c\/p\u003e \u003cp\u003e \t\u003cstrong\u003eIntroduction\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \t\u003cstrong\u003eChapter 1.\u003c\/strong\u003e Dating Love: A History of The Love-Lock Custom\u003cbr\u003e \t\u003cstrong\u003eChapter 2.\u003c\/strong\u003e Consuming Love: Folk Custom and Popular Culture\u003cbr\u003e \t\u003cstrong\u003eChapter 3.\u003c\/strong\u003e Excavating Love: The Material Culture of Love-Locking\u003cbr\u003e \t\u003cstrong\u003eChapter 4.\u003c\/strong\u003e Locking Love: The Ethnography of Love-Locking\u003cbr\u003e \t\u003cstrong\u003eChapter 5.\u003c\/strong\u003e Symbolizing Love: The semiotics of love-locking\u003cbr\u003e \t\u003cstrong\u003eChapter 6.\u003c\/strong\u003e Selling Love: The Commercialization of Love-locking\u003cbr\u003e \t\u003cstrong\u003eChapter 7.\u003c\/strong\u003e Unlocking Love: Controversy and Heritage\u003c\/p\u003e \u003cp\u003e \t\u003cstrong\u003eConcluding Thoughts:\u003c\/strong\u003e A Final Case-Study\u003c\/p\u003e \u003cp\u003e \t\u003cstrong\u003eAppendix 1\u003c\/strong\u003e\u003cbr\u003e \t\u003cstrong\u003eAppendix 2\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \tBibliography\u003c\/p\u003e","brand":"Berghahn Books","offers":[{"title":"Default Title","offer_id":51042567815511,"sku":"9781789209228","price":96.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781789209228.jpg?v=1750954676","url":"https:\/\/bookcurl.com\/products\/unlocking-the-love-lock-the-history-and-heritage-of-a-contemporary-custom-9781789209228","provider":"Book Curl","version":"1.0","type":"link"}