{"product_id":"translation-9781032407111","title":"Translation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eTranslation: The Basics\u003c\/i\u003e is an accessible and comprehensive introduction to the study of translation. This revised edition includes two new chapters on culturally embedded concepts and translation in global business. All references have been updated with additional references and new quotes added.\u003c\/p\u003e\u003cp\u003eCombining traditional text-based views with the context of translation in its widest sense, it presents an integrated approach to methodology in order to critically address influences such as power and gender, as well as cultural, ethical, political and ideological issues. This book answers such questions as:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow can translations be approached?\u003c\/li\u003e\n\u003cli\u003eDo social issues and culture play a part in translations?\u003c\/li\u003e\n\u003cli\u003eHow does a translation relate to the original work?\u003c\/li\u003e\n\u003cli\u003eWhat effect has globalization had on translation?\u003c\/li\u003e\n\u003cli\u003eWhat are the core concerns of professional translators?\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eKey theoretical issues are explained with reference to a range of ca\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis is a truly wonderful work, scholarly, readable, comprehensive and concise, with transparent headings and an invaluable glossary. Juliane House is a gifted educator with a passion for her subject. This gem of a book will benefit students, practitioners and lay readers who want to get across the field of translation studies.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCharles Denroche\u003c\/b\u003e, \u003ci\u003eUniversity of Westminster, UK.\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003ePraise for the first edition\u003c\/p\u003e\u003cp\u003eJuliane House presents a thorough overview of the practice of translation and of the academic field of translation studies. As well as providing an introduction to basic concepts and practices, the book offers a readable and cogent analysis of the different theoretical perspectives and recent trends which make translation such a powerful linguistic and cultural phenomenon.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eJeremy Munday\u003c\/strong\u003e, \u003cem\u003eUniversity of Leeds, UK\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eThis book offers a comprehensive and practical set of essential ideas and a most up-to-date account of trends in Translation Studies. Juliane House is able to make abiding issues in Translation Studies authentic, clear and reader-friendly, and most importantly of all, using innovative and critical viewpoints. A valuable reference book for scholars and students in both translation teaching and translation research.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMeifang Zhang, \u003c\/strong\u003e\u003cem\u003eUniversity of Macau, China\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eAn essential book for anyone who researches, studies or is interested in translation.\u003cbr\u003e\u003cstrong\u003eYuanyi Ma\u003c\/strong\u003e, Guangdong Polytechnic of Science and Technology\u003cbr\u003e\u003cstrong\u003eBo Wang\u003c\/strong\u003e, Sun Yat-sen University\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eAcknowledgements;\u003cb\u003e \u003c\/b\u003eIntroduction; \u003cb\u003ePart 1: Basic Issues in the Field of Translation; \u003c\/b\u003eChapter 1: What is Translation?; Chapter 2: Translation Competence; Chapter 3: Looking at Translation from Different Perspectives; Chapter 4: Culture and Ideology in Translation; \u003cb\u003ePart 2: Some Much-Discussed Concepts in Translation Theory; \u003c\/b\u003eChapter 5: Possibilities and Impossibilities of Translation; Chapter 6: Universals of Translation?; Chapter 7: How Do we Know When a Translation is Good?; \u003cb\u003ePart 3: Some Important New Trends in Translation Studies; \u003c\/b\u003eChapter 8: What goes on in Translators’ Heads when They are Translating?; Chapter 9: Using Corpora in Translation Studies; Chapter 10: Translation in the Age of Globalization and Digitalization; \u003cb\u003ePart 4: Translation in the Real World; \u003c\/b\u003eChapter 11: Translation as a Communicative Practice in Globalized Business; Chapter 12: Can Culturally Embedded Concepts Really be Appropriately Translated?; Chapter 13: The Role of Translation in Language Learning and Teaching; Chapter 14: Translation as a Social Practice in Real-Life Situations; Glossary; References; Index\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":51019034198359,"sku":"9781032407111","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781032407111.jpg?v=1750779102","url":"https:\/\/bookcurl.com\/products\/translation-9781032407111","provider":"Book Curl","version":"1.0","type":"link"}