{"product_id":"transformation-of-the-industry-in-a-brand-new-normal-media-music-and-performing-arts-9783631856079","title":"Transformation of the Industry in a Brand New","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eTransformation of the Industry in a Brand New Normal: Media, Music, and Performing Arts is a collection of contemporary research and interpretation that aims to discover the industrial\u003cbr\u003etransformation in media, music, and performing arts. Featuring coverage of a broad range of topics,\u003cbr\u003eincluding film studies, narrative theory, digital streaming platforms, subscription video-on-demand\u003cbr\u003eservices, marketing, promotional strategies of video games, distant music practices, music ecosystems,\u003cbr\u003econtemporary orchestras, alternative music scenes, new voice-over techniques, changing\u003cbr\u003econservatory education methods, and visual arts, this manuscript of selected chapters is designed\u003cbr\u003efor academics, researchers, media professionals, and students who intend to enhance their understanding\u003cbr\u003eof transformation in media, music, and performing arts.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eŞafak Şahin\/Neslihan Anul Yılmaz\/Yiğit Emre Özaltın: Evolution of Video on Demand Platforms’ Revenue Models and Advertising Strategies Based on the Demand of Consumers\/Audiences – \u003ci\u003eSırrı Serhat Serter: \u003c\/i\u003eNo Need for a Camera Anymore: \u003ci\u003eHey There!\u003c\/i\u003e (2021) and the New Digital Film Style in the Post-Pandemic Era –\u003ci\u003eTuna Tetik: \u003c\/i\u003eTransformation of \u003ci\u003eJustice League\u003c\/i\u003e (2017) to \u003ci\u003ethe Snyder Cut\u003c\/i\u003e (2021) in the Digital Streaming Era: The Case of the Movie’s Re-Release on HBO Max Four Years After the Global Theatrical Release – \u003ci\u003eEce Arıhan\/Dilay Özgüven Tetik: \u003c\/i\u003eLocal Case to Global Phenomenon: The Vanishing of Elisa Lam in the Digital Streaming Era – \u003ci\u003eHande Bilsel\/Melike Gezgin: \u003c\/i\u003eThe Use of the Green Marketing Concept in Brand Communications: The Case of the H\u0026amp;M Fashion Brand – \u003ci\u003eGörkem Bir: \u003c\/i\u003e“Immersion” as a Promotional Strategy: Case of \u003ci\u003eCyberpunk 2077\u003c\/i\u003e – \u003ci\u003eAslıhan Adlin\/Özlem Ayça Boyacıoğlu: \u003c\/i\u003eThe Experience of Distant Music Practices in Istanbul in the Times of COVID-19 Pandemic – \u003ci\u003eİsmet Aydın: \u003c\/i\u003eRe-culturation in Music Ecosystem: Digital Music Villages in Turkey – \u003ci\u003eErman Türkili: \u003c\/i\u003eA Short Review on the Orchestras: From West-Eastern Divan Orchestra to the YouTube Symphony – \u003ci\u003eNil İpek Küçükbaşlar: \u003c\/i\u003eIndependence in Music: Changing Experiences and Definitions in Turkish Alternative Music Scene – \u003ci\u003eÖmer Vatanartıran: \u003c\/i\u003eThe Adoption of Digital Devices Among Voice-Over Artists – \u003ci\u003eBülent Sezgin: \u003c\/i\u003eTransformation of Conventional Conservatory Educational Methods in Turkey During Pandemic – \u003ci\u003eNora Tataryan Aslan: \u003c\/i\u003eConclusion: Solidarity in Practice and Distribution of Precarity during the COVID-19 Pandemic Among Visual Artists – \u003cb\u003eList of Figures\u003c\/b\u003e –\u003cb\u003eList of Tables\u003c\/b\u003e – \u003cb\u003eBiographines of the Authors\u003c\/b\u003e \u003c\/p\u003e","brand":"Peter Lang AG","offers":[{"title":"Default Title","offer_id":51044530225495,"sku":"9783631856079","price":36.94,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783631856079.jpg?v=1750961919","url":"https:\/\/bookcurl.com\/products\/transformation-of-the-industry-in-a-brand-new-normal-media-music-and-performing-arts-9783631856079","provider":"Book Curl","version":"1.0","type":"link"}