{"product_id":"the-value-profit-chain-9781476799988","title":"The Value Profit Chain","description":"\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eContents\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003ePreface\u003cbr\u003e\u003cbr\u003eIntroduction\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePART I Achieving Value-Centered Change\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e1. The Value Profit Chain\u003cbr\u003e\u003cbr\u003e2. Rethinking the Business Using Value-Centered Concepts\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePART II Getting Management's Attention\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e3. Measuring and Communicating Customer Lifetime Value\u003cbr\u003e\u003cbr\u003e4. Measuring and Communicating Employee Value\u003cbr\u003e\u003cbr\u003e5. Mobilizing for Change: Challenging Strong Cultures\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePART III Engineering Value Profit Change\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e6. The Performance Trinity and the Value Profit Chain\u003cbr\u003e\u003cbr\u003e7. Employee Relationship Management\u003cbr\u003e\u003cbr\u003e\u003ci\u003eTreating Employees Like Customers\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e8. Customer Relationship Management\u003cbr\u003e\u003cbr\u003e\u003ci\u003eTreating Customers Like Employees\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e9. Managing by Value Exchange\u003cbr\u003e\u003cbr\u003e10. Leveraging Value over Cost\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePART IV Cementing the Gains\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e11. Identifying and Revisiting Core Values\u003cbr\u003e\u003cbr\u003e12. Developing Value-Centered Measurement and Recognition\u003cbr\u003e\u003cbr\u003e13. Hardwiring Performance\u003cbr\u003e\u003cbr\u003e14. Leading the Organization to Learn and Innovate\u003cbr\u003e\u003cbr\u003e\u003ci\u003eAfterword\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003eAppendix A: \u003ci\u003eCompendium of Value Profit Chain Research\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003eAppendix B: \u003ci\u003eThe Value Profit Chain Audit\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003eAppendix C: \u003ci\u003eCalculating the Lifetime Value of a Customer\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eNotes\u003cbr\u003e\u003cbr\u003eIndex\u003c\/i\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":51770053067095,"sku":"9781476799988","price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781476799988.jpg?v=1758723936","url":"https:\/\/bookcurl.com\/products\/the-value-profit-chain-9781476799988","provider":"Book Curl","version":"1.0","type":"link"}