{"product_id":"the-secret-language-of-leadership-9780787987893","title":"The Secret Language of Leadership","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe book introduces  the concept of narrative intelligence- an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eNamed one of the \"Best Business Books of the Year\" (2007) by \u003cb\u003e\u003ci\u003eFinancial Times\u003c\/i\u003e\u003c\/b\u003e: \"Leaders don’t just execute strategy, they must inspire others to follow...This book explains how.\" (\u003ci\u003eFinancial Times\u003c\/i\u003e, December 8, 2007)  \u003cp\u003e\"Denning cohesively links the importance of narrative intelligence and telling stories to leadership success.\" (\u003ci\u003eLibrary Journal\u003c\/i\u003e, December 2007)\u003c\/p\u003e \u003cp\u003e\"...if there's one person who knows more than anyone else about the power of business narrative it's...Steve Denning.\"  (\u003ci\u003eMyCustomer.com\u003c\/i\u003e, Friday 7th December 2007)\u003c\/p\u003e \u003cp\u003e\"This book's lucid explanations, vivid examples and practical tips are essential reading...\"  (\u003ci\u003ePublicNet.co.uk\u003c\/i\u003e, Tuesday 4th December 2007)\u003c\/p\u003e \u003cp\u003e\"...an array of glowing testimonials from truly famous people.  Definitely one for those interested in transformational change.\"  (\u003ci\u003eStrategic Communication Management\u003c\/i\u003e, December 2007)\u003c\/p\u003e \u003cp\u003e\"…an educational and informative book that can be effortlessly read from cover to cover.\" (\u003ci\u003eInside Knowledge\u003c\/i\u003e, September 2007)\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface: My Leadership Journey vii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart One: What Is Transformational Leadership? 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIntroduction: Ten Mistakes Transformational Leaders Make 3\u003c\/p\u003e \u003cp\u003e1 The Secret Language of Leadership 21\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Two: The Language of Leadership: Key Enablers 51\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e2 Articulating a Clear, Inspiring Goal 53\u003c\/p\u003e \u003cp\u003e3 The Leader’s Own Story: Committing to the Goal 65\u003c\/p\u003e \u003cp\u003e4 Mastering the Audience’s Story 80\u003c\/p\u003e \u003cp\u003e5 Cultivating Narrative Intelligence 92\u003c\/p\u003e \u003cp\u003e6 Telling Truthful Stories 116\u003c\/p\u003e \u003cp\u003e7 Leadership Presence: The Body Language of Leadership 132\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Three: The Language of Leadership: Key Steps 147\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e8 Getting People’s Attention 149\u003c\/p\u003e \u003cp\u003e9 Stimulating Desire 166\u003c\/p\u003e \u003cp\u003e10 Reinforcing with Reasons 187\u003c\/p\u003e \u003cp\u003e11 Continuing the Conversation 199\u003c\/p\u003e \u003cp\u003e12 Epilogue 211\u003c\/p\u003e \u003cp\u003eAppendix 1: Presentation to the Change Management Committee of the World Bank: April 1996 221\u003c\/p\u003e \u003cp\u003eAppendix 2: Templates and Exercises 229\u003c\/p\u003e \u003cp\u003eAppendix 3: What’s Your Narrative Intelligence? 235\u003c\/p\u003e \u003cp\u003eNotes 245\u003c\/p\u003e \u003cp\u003eAcknowledgments 265\u003c\/p\u003e \u003cp\u003eAbout the Author 267\u003c\/p\u003e \u003cp\u003eIndex 269\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49405053403479,"sku":"9780787987893","price":19.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780787987893.jpg?v=1730488515","url":"https:\/\/bookcurl.com\/products\/the-secret-language-of-leadership-9780787987893","provider":"Book Curl","version":"1.0","type":"link"}