{"product_id":"the-new-health-economy-ground-rules-for-leaders-9781647122546","title":"The New Health Economy: Ground Rules for Leaders","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eA 360-degree look at health care politics, policy, providers, and personalization that offers leaders important perspectives to successfully shape US health care after COVID-19  Over the past decade, the health economy has experienced the most dramatic change since the passage of Medicare and Medicaid in 1965. The Affordable Care Act’s expansion of Medicaid, demographic-driven Medicare growth, and the digitization of health records have rapidly changed the traditional dynamics of the field—and the pandemic has accelerated this process. Experienced and aspiring health sector leaders must navigate an increasingly complex health care landscape in order to conceive, create, and implement solutions to improve our health care system now and in the future.  The New Health Economy provides health professionals with a 360-degree look at the field by exploring four pillars of the health economy: politics, policy, providers, and personalization. Topics covered include the federal government’s role as the largest payer and regulator of health care, health care finance and the shift from the fee-for-service model toward value-based care, the increasing consolidation of provider networks, and data-driven personalizations inside and outside of the field. Drawing from interviews with top leaders in the field—including a former CDC director, a former FDA commissioner, and the current CEOs of Pfizer and Johnson \u0026amp; Johnson—this essential guide compares each sector before and during the COVID-19 crisis. These comparisons shed light on how the pandemic has accelerated recent trends in health care and provide leaders with an outline for a strategic path forward.  The New Health Economy brings together the best thinking from across the health care sector, providing insight into COVID-19’s impact on the health economy and setting the ground rules required to shape a new health care system as we emerge from the pandemic. This valuable resource will benefit CEOs and other leaders in the health economy, from hospitals to provider networks and beyond.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eWith a special relevance for health care providers and consumers, governmental health care policy makers, American economists, The New Health Economy is an invaluable and comprehensive study. Exceptionally well written, organized and presented, The New Health Economy: Ground Rules for Leaders is highly recommended for personal, professional, community, and academic library collections. * Midwest Book Review *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eForeword by Ron Adner  A Note from the Authors   Introduction: The U.S. Health Economy  Part One: Health Care Politics   1. Background: Health Care Is Fully Political   2. COVID-19 Interviews: Chaos from Testing to Vaccines  Julie Gerberding, MD, Former Director, CDC  Mark McClellan, MD, PhD, Former FDA Commissioner and Former CMS Administrator  Bob Kerrey, Former Governor and Former Senator, Nebraska  Alex Gorsky, Chairman and CEO, Johnson \u0026amp; Johnson  3. Lessons for Leaders: Develop Incremental and Bipartisan Agendas  Part Two: Health Policy  4. Background: Payment Is Policy   5. COVID-19 Interviews: Flashpoint on Disparities and Misaligned Incentives   Rod Hochman, MD, President and CEO, Providence  Tom Betlach, Former Director, Arizona Health Care Cost Containment System   Nancy-Ann DeParle, Former Deputy Chief of Staff for Policy to President Barack Obama  6. Lessons for Leaders: Anchor on Affordability   Part Three: Provider Networks  7. Background: All Health Care Is Local  8. COVID-19 Interviews: The Front Line Battle  Steven J. Corwin, MD, President and CEO, NewYork-Presbyterian   Wright Lassiter III, President and CEO, Henry Ford Health System  Craig Samitt, MD, Former President and CEO, Blue Cross Blue Shield of Minnesota   9. Lessons for Leaders: Embrace the New Middle  Part Four: Data-Driven Personalization   10. Background: Individual as Decision Maker   11. COVID-19 Interviews: Focus on the Whole Person  Albert Bourla, DVM, PhD, Chairman and CEO, Pfizer  Carolyn Witte, Cofounder and CEO, Tia   Marcus Osborne, Senior Vice President, Walmart Health  12. Lessons for Leaders: Organize Around the Person  Conclusion: A Call to Action   Appendix: COVID-19 Timeline  Bibliography  About the Authors  Index","brand":"Georgetown University Press","offers":[{"title":"Default Title","offer_id":51041949057367,"sku":"9781647122546","price":21.6,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781647122546.jpg?v=1750952335","url":"https:\/\/bookcurl.com\/products\/the-new-health-economy-ground-rules-for-leaders-9781647122546","provider":"Book Curl","version":"1.0","type":"link"}