{"product_id":"the-life-of-russian-business-re-cognizing-re-activating-and-re-configuring-institutions-9781641134514","title":"The Life of Russian Business: (Re)cognizing,","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe mainstream perception of Russian business today is framed by images of wild capitalism and a Dutch-diseased resource-dependent economy with poorly functioning rules and institutions. Despite the continued relevance of these issues in the current environment, readers of this book will discover that business in Russia has undergone a remarkable transformation. Important characteristics of the contemporary Russian business climate include the rise of a new generation of Russian business leaders and entrepreneurs, a variety of innovative and adaptive business strategies developed to respond to the increasingly VUCA world, a confident middle class with significant purchasing power, as well as a surprising level of integration in the world economy, including increasingly with China and its Belt and Road Initiative (BRI). These evolving developments have received little attention from researchers and practitioners.\u003cbr\u003e\u003cbr\u003eThis book has been written by Russian experts and thought leaders to address this knowledge gap. The five sections provide a diverse but integrated set of opinion pieces, analyses and cases about Russian business covering markets and macro perspectives, strategy and governance, innovation and entrepreneurship, internationalization and leadership. The aim is to overcome preconceptions by illustrating the underreported and multifaceted nature of the life of Russian business and take the reader closer to what is really happening on the ground. The book contains more than 50 contributions from 54 authors representing opinion leaders in Russia and abroad including prominent academics and businessmen.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eThe Life of Russian Business\u003c\/i\u003e is aimed at practitioners, policy-makers and educators, as well as those generally interested in Russia. By disseminating state-of-the-art insights on Russian decision-makers and institutions, the book ultimately delivers a well informed and balanced guide for those wishing to participate in Russia’s economy.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eIntroduction: This Time It’s a Business Revolution, Tomas Casas i Klett and Yuliya Ponomareva. \u003c\/li\u003e\n\u003cli\u003eAcknowledgments. \u003c\/li\u003e\n\u003cli\u003eSection I: Markets And Macro Perspectives. \u003c\/li\u003e\n\u003cli\u003eIntroduction. \u003c\/li\u003e\n\u003cli\u003eNo Size Fits All: The Diversity of Emerging Market Opportunities, Andrey Shapenko and Vladimir Korovkin. \u003c\/li\u003e\n\u003cli\u003eRussia, Perfect Partner? China’s Bold Belt and Road Initiative (BRI), Oleg Remyga. \u003c\/li\u003e\n\u003cli\u003eQuo Vadis Russian Economy? On Trials and Challenges, Andrey Shapenko and Tomas Casas i Klett. \u003c\/li\u003e\n\u003cli\u003eImport Substitution: Russia’s Unrealized Business Opportunities for Foreign SMEs, Lorenz Widmer. \u003c\/li\u003e\n\u003cli\u003eHuman Capital or Encumbrance? How to Create an Economic Miracle with Russia’s Aging Population, Andrey Shapenko. \u003c\/li\u003e\n\u003cli\u003eRussian Healthcare: The Pharmaceutical Industry in Transition? Alena Soboleva, Yury Krestinskiy, Irina Svyato, Oleg Svyat, and Elena Dumnova. \u003c\/li\u003e\n\u003cli\u003eRussian Cities: Is There Life Without Federal “Crutches”? Elena Korotkova. Russia as an Agrifood Superpower? Seizing Opportunity From Key Trends, Anastasia Belostotskaya. \u003c\/li\u003e\n\u003cli\u003eBumper Harvests Beat Soviet Production Records: Where Are the Profits? Michail Mishchenko and Tomas Casas i Klett. \u003c\/li\u003e\n\u003cli\u003eRussian Steel: The Urgent Need for Reform, Marat Atnashev. \u003c\/li\u003e\n\u003cli\u003eThe End of Oil Rent, Not of the Oil Age: How Technology Has Ushered in Commoditization, Marat Atnashev. \u003c\/li\u003e\n\u003cli\u003eCoal: The Russian Economy’s Most Successful Reform, Marat Atnashev and Sergey Stepanov. \u003c\/li\u003e\n\u003cli\u003eSection II: Strategy And Governance. \u003c\/li\u003e\n\u003cli\u003eIntroduction. \u003c\/li\u003e\n\u003cli\u003eDon’t Swim With or Against the Current: Swim Anywhere You Like, Ruben Vardanyan and Mikhail Kusnirovich. \u003c\/li\u003e\n\u003cli\u003eEvolve or Become Extinct: Insights From Herman Gref, CEO and Chairman of the Executive Board of Sberbank, BeInTrend Editorial Staff. \u003c\/li\u003e\n\u003cli\u003eHow Brusnika Is Reshaping Real Estate Development in Russia: From Square Meters to Standard of Living, Irina Kulikova. \u003c\/li\u003e\n\u003cli\u003eA Khabarovsk Shopping Mall Venture: Stepping Out of a Window, Keith Goodall and Yuliya Ponomareva. \u003c\/li\u003e\n\u003cli\u003eBuilding an LNG Tank in the Russian Arctic: Double the Construction Speed or Wait Until Next Summer, Keith Goodall and Yuliya Ponomareva. \u003c\/li\u003e\n\u003cli\u003eSustainable Russia: A Guide for Multinational Corporations, Natalia Zaitseva and Kamila Novak. \u003c\/li\u003e\n\u003cli\u003eUnilever’s Zero Non-Hazardous Waste Strategy: Achieving Sustainable Production Systems in Russia, Andrey Shapenko. \u003c\/li\u003e\n\u003cli\u003eEnabling Russian Boards: Western Fancy? Dmitri Melkumov. \u003c\/li\u003e\n\u003cli\u003eCorporate Diversification and Value Creation: Should Russian Firms Diversify? Irina Ivashkovskaya and Irina Skvortsova. \u003c\/li\u003e\n\u003cli\u003eIndependence in Russia’s Finance Industry: The Birth of the Analytical Credit Rating Agency (ACRA), Tomas Casas i Klett and Vladimir Korovkin. \u003c\/li\u003e\n\u003cli\u003eHigh Net Worth Individuals in Russia: Evolving Needs, Ruslan Yusufov and Marianna Slutskaya. \u003c\/li\u003e\n\u003cli\u003eSection III: Innovation And Entrepreneurship. \u003c\/li\u003e\n\u003cli\u003eIntroduction. \u003c\/li\u003e\n\u003cli\u003eTechnology-Based Entrepreneurship in Russia: How the Cold War-Era Innovation System Is Being Upgraded Into a Modern, More Open Innovation Ecosystem, Max von Zedtwitz and Ekaterina Vainberg. \u003c\/li\u003e\n\u003cli\u003eForeign R\u0026amp;D Investment in Russia: How to Translate Into Innovation? Max von Zedtwitz, Zeljko Tekic, and Kelvin Willoughby. \u003c\/li\u003e\n\u003cli\u003eThe Winning Strategies of Russian SMEs: Beyond Resilience in an Unpredictable Landscape, Ekaterina Molchanova. \u003c\/li\u003e\n\u003cli\u003eAtlantis-Pak: Russia’s Bespoke Atelier for Meat Packaging, Ekaterina Molchanova, Oleg Remyga, Maria Cristina Di Vito, and Ksenia Sokolova. \u003c\/li\u003e\n\u003cli\u003eSPLAT’s Leap of Faith: Niche Strategies of a Russian Medium-Sized Company, Benoit Leleux, Tomas Casas i Klett, Ekaterina Molchanova, and Yuliya Ponomareva. \u003c\/li\u003e\n\u003cli\u003eNeurosoft: From Accidental Innovation to In-House Strategy, Ekaterina Molchanova, Oleg Remyga, Maria Cristina Di Vito, and Ksenia Sokolova. \u003c\/li\u003e\n\u003cli\u003eSPIRIT DSP Software: Engine Inside, Ekaterina Molchanova, Oleg Remyga, Maria Cristina Di Vito, and Ksenia Sokolova. \u003c\/li\u003e\n\u003cli\u003eVenture Capital in Russia: Re- Emergence, Hype, and Looking Abroad, Yuri Mitin and Vitaly Polekhin. \u003c\/li\u003e\n\u003cli\u003eRussia at the Heart of Cybercrime Prevention: How a Cybersecurity Startup Became a Global Leader, Ruslan Yusufov. \u003c\/li\u003e\n\u003cli\u003eHow to Sell Roses? Russian Robots on the March, Dmitri Sinitsin. \u003c\/li\u003e\n\u003cli\u003eJewish Crypto-Tokens From Russia? Speculating About Bitcoin’s Future, Tomas Casas i Klett. \u003c\/li\u003e\n\u003cli\u003eThe Internet Initiatives Development Fund (IIDF): Kirill Varlamov’s Public–Private Partnership to Accelerate Entrepreneurship, Tomas Casas i Klett. \u003c\/li\u003e\n\u003cli\u003eSection IV: Internationalization, Outbound, And Inbound. \u003c\/li\u003e\n\u003cli\u003eIntroduction. \u003c\/li\u003e\n\u003cli\u003eHow to Do Business in Russia, Carl F. Fey and Stanislav Shekshnia. \u003c\/li\u003e\n\u003cli\u003eRussia’s Pivot Towards Asia: Why We Need to Look to the West to Turn to the East, Andrei Shapenko. \u003c\/li\u003e\n\u003cli\u003eFighting for Every Cent and Fen: Russian Firm Builds Lean Sourcing Network in China, Egor Pereverzev. \u003c\/li\u003e\n\u003cli\u003eOne Tight Belt, One Hard Road: A Chinese Private Firm’s Belt and Road Initiative (BRI) Investment, Egor Pereverzev. \u003c\/li\u003e\n\u003cli\u003eRussian Speaking Latvians: A Bridge to the West or Trojan Horse from the East? Timurs Umans The Enchanted Generation: Why Russia’s Top Managers Are Not Wanted Abroad, Andrey Shapenko. \u003c\/li\u003e\n\u003cli\u003eLighting Technologies and the India Connection: Illuminating Emerging Market Internationalization, Ekaterina Molchanova, Oleg Remyga, Maria Cristina Di Vito, and Ksenia Sokolova. \u003c\/li\u003e\n\u003cli\u003eCooling Off the World With Evapolar: The Travails of a Radical Russian Born-Global Start-Up, Yuliya Ponomareva. \u003c\/li\u003e\n\u003cli\u003eArgus-Spectrum Securing the Future: Product Development in Russia, Production Plants Aboard, Ekaterina Molchanova, Oleg Remyga, Maria Cristina Di Vito, and Ksenia Sokolova. \u003c\/li\u003e\n\u003cli\u003eManufacturing in Russia: Still an International Affair, Pavel Bilenko. Russia Is About Business: Views from a Resilient Swiss Entrepreneur, Walter Denz. \u003c\/li\u003e\n\u003cli\u003eSection V: Leadership. \u003c\/li\u003e\n\u003cli\u003eIntroduction. \u003c\/li\u003e\n\u003cli\u003eAuthoritarian Business Leadership: Losing Sway in China and Russia, Steven J. DeKrey. \u003c\/li\u003e\n\u003cli\u003eSeven Delusions of Russian Business Leaders: Money Likes Silence and Businesses Need a Brilliant Idea, Andrey Shapenko. \u003c\/li\u003e\n\u003cli\u003eThe Russian Inability to Communicate: How Culture and Hierarchies Interfere With Doing Business, Andrey Shapenko. \u003c\/li\u003e\n\u003cli\u003e“I’m the Manager, You’re the Fool”: Understanding Russian Leadership Through Proverbs, Virpi Outila. \u003c\/li\u003e\n\u003cli\u003eCulture First: A Lawyer’s View of Business Success in Russia, Karl Eckstein. \u003c\/li\u003e\n\u003cli\u003eBanya Leadership: Where the Master Is a Servant, Tomas Casas i Klett. \u003c\/li\u003e\n\u003cli\u003eCulture and Negotiations: Russian Style, Moty Cristal.\u003c\/li\u003e\n\u003cli\u003eSales Leadership From an Israeli Russian: Four Cross-Cultural Stories, Each With a Moral, Max Feldmann. \u003c\/li\u003e\n\u003cli\u003eLeadership Development: A Challenge for Russia, Konstantin Korotov. \u003c\/li\u003e\n\u003cli\u003eDeveloping a New Generation of Leaders for Russia: Not Without an “Emerging Market Leadership Mindset” From an Interview With Andrei Sharonov, Alexey Kalinin, Andrey Shapenko, Vladimir Korovkin, Natalia Zaitseva, Oleg Remyga, Kamila Novak, and Bryane Michael. \u003c\/li\u003e\n\u003cli\u003eAbout the Contributors.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Information Age Publishing","offers":[{"title":"Default Title","offer_id":51585864892759,"sku":"9781641134514","price":87.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781641134514.jpg?v=1756489558","url":"https:\/\/bookcurl.com\/products\/the-life-of-russian-business-re-cognizing-re-activating-and-re-configuring-institutions-9781641134514","provider":"Book Curl","version":"1.0","type":"link"}