{"product_id":"the-green-to-gold-business-playbook-9780470590751","title":"The Green to Gold Business Playbook","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe workbook companion to  Green to Gold, a bestselling book in the green business category, to put theory into practice.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003ea treasure trove of information and knowledge on sustainability Quality World\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface ix\u003c\/p\u003e \u003cp\u003eAcknowledgments xi\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart One Introduction 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 Why Every Business Needs an Eco-Strategy 3\u003c\/p\u003e \u003cp\u003e2 How to Use This Book 17\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Two Gear Up: What Leaders Need to Know 21\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e3 Building a Winning Eco-Advantage Strategy: Top 10 Action Items 23\u003c\/p\u003e \u003cp\u003e4 Making the Internal Business Case for Going Greener 36\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Three Analyze: Identify Your Eco-Risks and Opportunities 59\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e5 Spot the Eco-Issues that Could Impact Your Bottom Line 63\u003c\/p\u003e \u003cp\u003e6 Assess and Measure Your Environmental Impacts 81\u003c\/p\u003e \u003cp\u003e7 Benchmark Your Performance against Competitors and Best Practices 110\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Four Strategize: How Each Business Function Can Benefit and Contribute 123\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e8 Office Activities 125\u003c\/p\u003e \u003cp\u003e9 Buildings and Facilities 143\u003c\/p\u003e \u003cp\u003e10 Information Technology 169\u003c\/p\u003e \u003cp\u003e11 Product Design 190\u003c\/p\u003e \u003cp\u003e12 Sourcing and Procurement 205\u003c\/p\u003e \u003cp\u003e13 Manufacturing and Processing 221\u003c\/p\u003e \u003cp\u003e14 Logistics and Transport 245\u003c\/p\u003e \u003cp\u003e15 Marketing and Sales 268\u003c\/p\u003e \u003cp\u003e16 Legal and Regulatory Affairs 287\u003c\/p\u003e \u003cp\u003e17 Accounting and Finance 297\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Five Mobilize: Execute and Engage 313\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e18 Create an Action Plan—and Execute 315\u003c\/p\u003e \u003cp\u003e19 Build Your Climate Change Plan 328\u003c\/p\u003e \u003cp\u003e20 Mobilize Employees and Build an Eco-Advantage Culture 340\u003c\/p\u003e \u003cp\u003e21 Engaging Stakeholders 358\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Six Optimize: Evaluate, Report, and Reassess 373\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e22 Communicate and Report Results 375\u003c\/p\u003e \u003cp\u003e23 Celebrate Success and Promote Continuous Improvement 388\u003c\/p\u003e \u003cp\u003eNotes 393\u003c\/p\u003e \u003cp\u003eIndex 429\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402372227415,"sku":"9780470590751","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470590751.jpg?v=1730480198","url":"https:\/\/bookcurl.com\/products\/the-green-to-gold-business-playbook-9780470590751","provider":"Book Curl","version":"1.0","type":"link"}