{"product_id":"the-fundraisers-handbook-9781939096159","title":"The Fundraisers Handbook","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eAfter a financial windfall, businesswoman Lisa Greer discovered many nonprofits were inefficient and outdated in their fundraising. Shocked by their dysfunction, she dedicated her career to revamping the nonprofit sector. \u003cb\u003eAs a major donor and bestselling author of \"Philanthropy Revolution,\" Greer now presents her new book, THE ESSENTIAL FUNDRAISER’S HANDBOOK: A Guide to Maximizing Donations, Retaining Donors, and Saving the Giving Sector for Good.\u003c\/b\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn this book, Greer addresses the impending historic wealth transfer in the US and offers fundraisers \u003cb\u003econcrete steps to reverse declining donations\u003c\/b\u003e. Drawing from her extensive experience and research, she provides \u003cb\u003eactionable strategies for nonprofits\u003c\/b\u003e to identify, retain, and increase financial supporters. THE ESSENTIAL FUNDRAISER''S HANDBOOK is both a critique and \u003cb\u003ea roadmap for achieving long-term sustainability in the nonprofit sector\u003c\/b\u003e.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eYou will learn: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow to activate and retain the \u003cb\u003emillions of Millennials and Gen Z\u003c\/b\u003e who want to give but don’t know where to start\u003c\/li\u003e\n\u003cli\u003eHow to use the for-profit, wildly successful subscription model to \u003cb\u003ebuild a monthly giving program\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe do''s and don’ts of \u003cb\u003efundraiser etiquette\u003c\/b\u003e and \u003cb\u003ewhat donors should expect\u003c\/b\u003e from their charitable interactions\u003c\/li\u003e\n\u003cli\u003eWhen \u003cb\u003egalas\u003c\/b\u003e make sense and when they are a \u003cb\u003ewaste of money\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow the industry ignores people of color and women, and the \u003cb\u003ebillions of dollars being left on the table\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to understand and access the \u003cb\u003e$230 billion in Donor Advised Funds\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to build a more \u003cb\u003einclusive, active, and supportive\u003c\/b\u003e board of directors\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Xeno Books","offers":[{"title":"Default Title","offer_id":51020924617047,"sku":"9781939096159","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781939096159.jpg?v=1750784757","url":"https:\/\/bookcurl.com\/products\/the-fundraisers-handbook-9781939096159","provider":"Book Curl","version":"1.0","type":"link"}