{"product_id":"the-fashion-show-9781472568489","title":"The Fashion Show","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eTake up your all-access pass to one of the most dynamic areas of the international fashion industry. Lavishly illustrated and packed with industry insights, \u003ci\u003eThe Fashion Show\u003c\/i\u003e is the must-have guide to showing off a collection.You will learn about: The context of the fashion show and its significance for brands, designers, journalists and others working in the fashion industry; How a fashion show is produced, everything from agreeing a vision to casting the models to setting up backstage; What happens on show day, and how to use the impact of your show.Future fashion designers, fashion marketers, fashion managers, fashion PRs  and creative practitioners looking to learn more about this fascinating part of the industry, you are cordially invited to join Gill Stark in the front row of The Fashion Show.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eGill Stark has proffered a rather fascinating read for almost any fashion reader… this is a book that has something to offer even the most jaded fashion reader. * NY Journal of Books *\u003cbr\u003ePerfect for upcoming fashion designers, [this] is an absolute must if you want to gain more insight into the industry. * London Runway *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eIntroduction   Chapter 1: The Evolution of the fashion show Chapter 2: Contemporary contexts of the fashion show Chapter 3: Marketing and communications Chapter 4: Creating a spectacle: planning a fashion show Chapter 5: Show day Chapter 6: After the show   The future of the fashion show Bibliography Acknowledgements Index","brand":"Bloomsbury Publishing PLC","offers":[{"title":"Default Title","offer_id":48739471065431,"sku":"9781472568489","price":30.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781472568489.jpg?v=1720052342","url":"https:\/\/bookcurl.com\/products\/the-fashion-show-9781472568489","provider":"Book Curl","version":"1.0","type":"link"}