{"product_id":"the-entrepreneurial-engineer-personal-interpersonal-and-organizational-skills-for-engineers-in-a-world-of-opportunity-9780470007235","title":"The Entrepreneurial Engineer Personal Interpersonal and Organizational Skills for Engineers in a World of Opportunity","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\"Informative, provocative, and practical. developing the skills outlined in The Entrepreneurial Engineer is a necessity for a productive engineering career. \" -Raymond L. Price, William H.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"Although this book is primarily intended for undergraduate engineering students, it may be good for continuing education courses for practicing engineers…recommended.\" (\u003ci\u003eCHOICE\u003c\/i\u003e, March 2007)  \u003cp\u003e\"The author of the book... should be commended…\" (\u003ci\u003eThe Hebrew University of Jerusalem, January 2007\u003c\/i\u003e)\u003c\/p\u003e \u003cp\u003e\"…conversational and highly readable…a worthy read for anyone thinking of striking out on their own as an entrepreneurial engineer.\" (\u003ci\u003eElectronic Design Online\u003c\/i\u003e, September 11, 2006)\u003c\/p\u003e \u003cp\u003e\"…I recommend this book. There are many fine practical ideas on how to improve oneself.\" (\u003ci\u003eComputing Reviews.com\u003c\/i\u003e, February 16, 2006)\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e1. The Entrepreneurial Engineer: Ready for the 21st Century.\u003c\/b\u003e  \u003cp\u003e1.1 21ST Century Engineers Moving at Internet Time.\u003c\/p\u003e \u003cp\u003e1.2 Engineering Education, Common Sense \u0026amp; the Real World.\u003c\/p\u003e \u003cp\u003e1.3 Ten Competencies for the Entrepreneurial Engineer.\u003c\/p\u003e \u003cp\u003e1.4 Three Principles.\u003c\/p\u003e \u003cp\u003e1.5 Three Cautions.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2. The Joy of Engineering.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e2.1 A Joyous Confession.\u003c\/p\u003e \u003cp\u003e2.2 Engineering as Liberal Education, Launch Pad \u0026amp; Lifelong Love.\u003c\/p\u003e \u003cp\u003e2.2.1 Who is Getting a “Liberal Arts” Education Today?.\u003c\/p\u003e \u003cp\u003e2.2.2 Engineering as Launch Pad.\u003c\/p\u003e \u003cp\u003e2.2.3 10 ways to Love Engineering.\u003c\/p\u003e \u003cp\u003e2.3 The Fundamental Tug-of-War.\u003c\/p\u003e \u003cp\u003e2.4 Science and its Little Secret.\u003c\/p\u003e \u003cp\u003e2.5 Engineers: First Masters of Modern Enterprise.\u003c\/p\u003e \u003cp\u003e2.6 Economy of Intellection: Separating Science from Engineering.\u003c\/p\u003e \u003cp\u003e2.6.1 The Modeling Plane.\u003c\/p\u003e \u003cp\u003e2.6.2 Spectrum of Models.\u003c\/p\u003e \u003cp\u003e2.7 Four Tensions Facing the Entrepreneurial Engineer.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3. Money, Work, and You.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e3.1 Money, Moola, the Big Bucks.\u003c\/p\u003e \u003cp\u003e3.2 The Roads to Wealth: 4 Dinner Table Platitudes.\u003c\/p\u003e \u003cp\u003e3.3 Hidden Lesson #1: Engagement.\u003c\/p\u003e \u003cp\u003e3.3.1 Why Engagement Matters.\u003c\/p\u003e \u003cp\u003e3.3.2 Matching Your Vocational Impedance.\u003c\/p\u003e \u003cp\u003e3.4 Hidden Lesson #2: Courage.\u003c\/p\u003e \u003cp\u003e3.4.1 Locus of Control: Internal versus External .\u003c\/p\u003e \u003cp\u003e3.4.2 Exploring Courage.\u003c\/p\u003e \u003cp\u003e3.5 Tactical Lessons of Handling Money.\u003c\/p\u003e \u003cp\u003e3.5.1 Spending and Earning Styles.\u003c\/p\u003e \u003cp\u003e3.5.2 Spending-Earning Impedance.\u003c\/p\u003e \u003cp\u003e3.5.3 Investing, Saving, and Thrift.\u003c\/p\u003e \u003cp\u003e3.6 Get a Life .\u003c\/p\u003e \u003cp\u003e3.7 Plotting Your Course: Values, Mission, and Goals.\u003c\/p\u003e \u003cp\u003e3.7.1 Creating a Personal Values Statement .\u003c\/p\u003e \u003cp\u003e3.7.2 Writing a Personal Mission Statement.\u003c\/p\u003e \u003cp\u003e3.7.3 Setting Goals .\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4. Getting Organized and Finding Time.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4.1 Time and Its Lack.\u003c\/p\u003e \u003cp\u003e4.2 Effective Ways to Waste Time.\u003c\/p\u003e \u003cp\u003e4.3 Seven Keys to Time Management .\u003c\/p\u003e \u003cp\u003e4.3.1 A Place for Everything.\u003c\/p\u003e \u003cp\u003e4.3.2 Work for Mr. To Do.\u003c\/p\u003e \u003cp\u003e4.3.3 Sam Knows: Just Do It.\u003c\/p\u003e \u003cp\u003e4.3.4 A Trash Can Is a Person’s Best Friend.\u003c\/p\u003e \u003cp\u003e4.3.5 Tuning Your Reading.\u003c\/p\u003e \u003cp\u003e4.3.6 Managing Interruptions.\u003c\/p\u003e \u003cp\u003e4.3.7 Getting Help.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5. Write for Your Life.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e5.1 Engineers, Root Canal, and Writing.\u003c\/p\u003e \u003cp\u003e5.2 Why Many Engineers Don’t Like to Write.\u003c\/p\u003e \u003cp\u003e5.3 The Prime Directive of Writing: Just Write.\u003c\/p\u003e \u003cp\u003e5.3.1 Freewriting.\u003c\/p\u003e \u003cp\u003e5.3.2 Directed Writing for the Real World.\u003c\/p\u003e \u003cp\u003e5.4 Getting the Content and Organization Right.\u003c\/p\u003e \u003cp\u003e5.4.1 The Primary Structure of Business Writing: B-P-R.\u003c\/p\u003e \u003cp\u003e5.4.2 Lists and Amplification: A Technical Writer’s Best Friend.\u003c\/p\u003e \u003cp\u003e5.4.3 Sectioning, Titles, and Headings .\u003c\/p\u003e \u003cp\u003e5.4.4 Summaries, Conclusions, and Distinguishing the Difference.\u003c\/p\u003e \u003cp\u003e5.5 Edifying Editing .\u003c\/p\u003e \u003cp\u003e5.6 Improving Your Writing.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6. Present, Don’t Speak.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e6.1 Speeches versus Presentations.\u003c\/p\u003e \u003cp\u003e6.2 Why Present?.\u003c\/p\u003e \u003cp\u003e6.3 Preparation Makes the Presentation.\u003c\/p\u003e \u003cp\u003e6.3.1 Audience Analysis.\u003c\/p\u003e \u003cp\u003e6.3.2 Subject Selection.\u003c\/p\u003e \u003cp\u003e6.3.3 Elements of a Presentation.\u003c\/p\u003e \u003cp\u003e6.3.4 Preparation Process.\u003c\/p\u003e \u003cp\u003e6.3.5 Transparency Design and Preparation.\u003c\/p\u003e \u003cp\u003e6.4 Delivery .\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7. The Human Side of Engineering.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e7.1 The Human Challenges of Engineering.\u003c\/p\u003e \u003cp\u003e7.2 Through the Eyes of Others.\u003c\/p\u003e \u003cp\u003e7.3 Anatomy of a Disagreement.\u003c\/p\u003e \u003cp\u003e7.4 We Are All Salesmen on this Bus.\u003c\/p\u003e \u003cp\u003e7.5 The Role of Questions .\u003c\/p\u003e \u003cp\u003e7.5.1 Questions in Conversation.\u003c\/p\u003e \u003cp\u003e7.5.2 Questions in Conflict Resolution and Negotiation.\u003c\/p\u003e \u003cp\u003e7.5.3 Questions in Sales and Persuasion.\u003c\/p\u003e \u003cp\u003e7.6 Praise .\u003c\/p\u003e \u003cp\u003e7.7 Criticism.\u003c\/p\u003e \u003cp\u003e7.8 Engineering is Sometimes Having to Say You’re Sorry.\u003c\/p\u003e \u003cp\u003e7.9 Wear a Little Passion.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises .\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8. Ethics in Matters Small, Large, and Engineering.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e8.1 Is Engineering Ethics Necessarily a Dreadful Bore?.\u003c\/p\u003e \u003cp\u003e8.2 Ethics: The Systematic Study of Right and Wrong.\u003c\/p\u003e \u003cp\u003e8.2.1 Golden Rules: Positive and Negative   .\u003c\/p\u003e \u003cp\u003e8.2.2 Whence Right and Wrong?.\u003c\/p\u003e \u003cp\u003e8.2.3 An Engineer’s Synthesis of Ethical Theory.\u003c\/p\u003e \u003cp\u003e8.3 From Ethical Theory to Practice.\u003c\/p\u003e \u003cp\u003e8.3.1 Self-Interest.\u003c\/p\u003e \u003cp\u003e8.3.2 Obedience to Authority.\u003c\/p\u003e \u003cp\u003e8.3.3 Conformity to the Group.\u003c\/p\u003e \u003cp\u003e8.3.4 Practice Makes Perfect.\u003c\/p\u003e \u003cp\u003e8.4 From Personal to Engineering Ethics.\u003c\/p\u003e \u003cp\u003e8.4.1 What is a Profession?.\u003c\/p\u003e \u003cp\u003e8.4.2 A Tale of Two Codes .\u003c\/p\u003e \u003cp\u003e8.4.3 Conflicts of Interest.\u003c\/p\u003e \u003cp\u003e8.4.4 Whistleblowing is Not a First Resort.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9. Pervasive Teamwork.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e9.1 Our Love-Hate Relationship with Teams.\u003c\/p\u003e \u003cp\u003e9.2 Working Together in Groups to Teams.\u003c\/p\u003e \u003cp\u003e9.2.1 Groups and Teams: What’s the Difference?.\u003c\/p\u003e \u003cp\u003e9.2.2 Team Basics.\u003c\/p\u003e \u003cp\u003e9.2.3 Team Ground Rules ant Their Enforcement.\u003c\/p\u003e \u003cp\u003e9.3 Understanding the Difficulties of Teamwork.\u003c\/p\u003e \u003cp\u003e9.3.1 A Little Model of Teamwise Deciding and Doing.\u003c\/p\u003e \u003cp\u003e9.3.2 A Little Model of Teamwise Conflict (and Creativity).\u003c\/p\u003e \u003cp\u003e9.4 Why Cooperation Isn’t Easy.\u003c\/p\u003e \u003cp\u003e9.5 Meetings, Meetings, and More Meetings.\u003c\/p\u003e \u003cp\u003e9.5.1 Three Little Keys to Meeting Happiness.\u003c\/p\u003e \u003cp\u003e9.5.2 A Day in the Life of a Typical Problem-Solving Meeting.\u003c\/p\u003e \u003cp\u003e9.5.3 What’s Wrong?.\u003c\/p\u003e \u003cp\u003e9.5.4 Structured Brainstorming .\u003c\/p\u003e \u003cp\u003e9.5.5 Putting Structured Brainstorming to Work.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercise.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e10. Organizations and Leadership.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e10.1 Organizations and Leadership Matter.\u003c\/p\u003e \u003cp\u003e10.2 Understanding Human Behavior and Motivation.\u003c\/p\u003e \u003cp\u003e10.2.1 Bounds on Human Nature.\u003c\/p\u003e \u003cp\u003e10.2.2 A Unifying Model: Maslow’s Hierarchy of Needs.\u003c\/p\u003e \u003cp\u003e10.2.3 Theory X and Theory Y.\u003c\/p\u003e \u003cp\u003e10.2.4 Case of the Sluggish Secretary.\u003c\/p\u003e \u003cp\u003e10.3 Human Organizations and their Leaders.\u003c\/p\u003e \u003cp\u003e10.3.1 From Good to Great.\u003c\/p\u003e \u003cp\u003e10.3.2 The Leadership Challenge.\u003c\/p\u003e \u003cp\u003e10.4   Organizational Culture: The Gods of Management.\u003c\/p\u003e \u003cp\u003e10.5 Why Form or Join Organizations?.\u003c\/p\u003e \u003cp\u003e10.5.1 Optimizing Transactions: A Quantitative Model.\u003c\/p\u003e \u003cp\u003e10.5.2 An Aside on Free Agency.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e11. Assessing Technology Opportunities.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e11.1 Entrepreneurial Engineers Seek Opportunity.\u003c\/p\u003e \u003cp\u003e11.2 What is an Opportunity?\u003c\/p\u003e \u003cp\u003e11.3 Sustainable Competitive Advantage: The Making of a Good Opportunity.\u003c\/p\u003e \u003cp\u003e11.3.1 The Four Ps of Competitive Advantage.\u003c\/p\u003e \u003cp\u003e11.3.2 The Five Forces of Sustainability.\u003c\/p\u003e \u003cp\u003e11.4 What is Your Niche?.\u003c\/p\u003e \u003cp\u003e11.5 Three Financial Mysteries of Opportunity Assessment.\u003c\/p\u003e \u003cp\u003e11.5.1 Overcoming the Fear of Financials.\u003c\/p\u003e \u003cp\u003e11.5.2 Prices, Margins, and Breaking Even.\u003c\/p\u003e \u003cp\u003e11.5.3 The Time Value of Money.\u003c\/p\u003e \u003cp\u003e11.6 Writing the Technology Opportunity Assessment.\u003c\/p\u003e \u003cp\u003e11.6.1 Executive Summary.\u003c\/p\u003e \u003cp\u003e11.6.2 Technology Description.\u003c\/p\u003e \u003cp\u003e11.6.3 Market Analysis.\u003c\/p\u003e \u003cp\u003e11.6.4 Preliminary Financial Analysis.\u003c\/p\u003e \u003cp\u003e11.6.5 Action Plan.\u003c\/p\u003e \u003cp\u003eSummary.\u003c\/p\u003e \u003cp\u003eExercises.\u003c\/p\u003e \u003cp\u003eReferences.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":53515412832599,"sku":"9780470007235","price":51.26,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/bookcurl.com\/products\/the-entrepreneurial-engineer-personal-interpersonal-and-organizational-skills-for-engineers-in-a-world-of-opportunity-9780470007235","provider":"Book Curl","version":"1.0","type":"link"}