{"product_id":"the-engine-of-america-9780470110133","title":"The Engine of America","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eWinning business strategies from CEOs of 50 successful small businesses (some of which are now large corporations) who share their experiences to help those starting or growing their own business        Small business is the engine that drives Americaa s new economy.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eForward.  \u003cp\u003e\u003cb\u003eSection One. Once Upon a Time.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter One. My Life In and Around Small Businesses.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection Two. The Principles of Success.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter Two. Plan - Don't Just Wing It.\u003c\/p\u003e \u003cp\u003eChapter Three. You Must Know What You Don't Know.\u003c\/p\u003e \u003cp\u003eChapter Four. Challenge the Conventional Wisdom.\u003c\/p\u003e \u003cp\u003eChapter Five. No Guts, No Glory - Mistakes, Risk and Change.\u003c\/p\u003e \u003cp\u003eChapter Six. Seek an Edge by Finding Your Niche.\u003c\/p\u003e \u003cp\u003eChapter Seven. The Key is the People Around You.\u003c\/p\u003e \u003cp\u003eChapter Eight. Disaster Always Looms - Survive the Potholes.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection Three. The Tools for Success.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter Nine. Where to Get the Critical Answers and Help.\u003c\/p\u003e \u003cp\u003eChapter Ten. Government and Big Business Want to Help.\u003c\/p\u003e \u003cp\u003eChapter Eleven. Overcoming the Intimidation Hurdle.\u003c\/p\u003e \u003cp\u003eChapter Twelve. Demystifying Capital and Getting Financial Help.\u003c\/p\u003e \u003cp\u003eSection Four. Summing Up.\u003c\/p\u003e \u003cp\u003eChapter Thirteen. The ABC's of Success.\u003c\/p\u003e \u003cp\u003eChapter Fourteen. You Can and Will Succeed.\u003c\/p\u003e \u003cp\u003eSection Five. Appendix.\u003c\/p\u003e \u003cp\u003eImportant Links to Sources of Help.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402287423831,"sku":"9780470110133","price":14.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470110133.jpg?v=1730479955","url":"https:\/\/bookcurl.com\/products\/the-engine-of-america-9780470110133","provider":"Book Curl","version":"1.0","type":"link"}