{"product_id":"the-ebay-phenomenon-business-secrets-behind-the-worlds-hottest-internet-company-wiley-audio-9780471384908","title":"The Ebay Phenomenon Business Secrets Behind the","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe eBay Phenomenon taps into the dynamics and strategies that have made eBay one of the most profitable e:commerce companies in business today. Through inside access to the top players including CEO Meg Whitman, Richard Brandt reveals the philosophies and inner workings of this emerging digital giant.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"A good yarn for those who like to read about clever business types.\" (Freelance Informer, 26th January 2001)\u003cbr\u003e \u003cbr\u003e \"The book does provide an interesting look at the types of business strategies that one of the real Internet success stories has adopted.\" (Internet Works, February 2001)\u003cbr\u003e...\"Bunnell schreibt über das erstaunliche Wachstum der fabulösen \"money-making machine\" in einer kurzweiligen und klaren Sprache. Als kenntnisreicher Historiograf des Ebay-Phenomenons kommentiert er abwechselnd mal aus der Sicht des Kapitalgebers, mal aus der des Analysten, des Managementberaters oder des Internet-Experten. Dieser Perspektiven-Mix macht den Reiz des Buches aus...\"\u003cbr\u003e Financial Times, Deutschland\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eThe eBay Phenomenon.\u003cbr\u003e \u003cbr\u003e Pierre Omidyar Starts a Company.\u003cbr\u003e \u003cbr\u003e The eBay Nation.\u003cbr\u003e \u003cbr\u003e eBay's Business Model.\u003cbr\u003e \u003cbr\u003e Inside eBay.\u003cbr\u003e \u003cbr\u003e Strategic Evolution.\u003cbr\u003e \u003cbr\u003e Contraband, Blackouts, and Weird Stuff.\u003cbr\u003e \u003cbr\u003e Competing for the Future.\u003cbr\u003e \u003cbr\u003e Wither eBay.","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402579812695,"sku":"9780471384908","price":28.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780471384908.jpg?v=1730480838","url":"https:\/\/bookcurl.com\/products\/the-ebay-phenomenon-business-secrets-behind-the-worlds-hottest-internet-company-wiley-audio-9780471384908","provider":"Book Curl","version":"1.0","type":"link"}