{"product_id":"the-data-asset-9780470462263","title":"The Data Asset","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eOrganizations set their business strategy and direction based on information that is available to executives. Certain critical organization assets are considered in business planning but often data is overlooked by executives, board of directors, or strategic planners.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eFore! word, by Ron Powell.  \u003cp\u003eAcknowledgments.\u003c\/p\u003e \u003cp\u003eIntroduction.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART ONE: BUILDING THE BUSINESS CASE FOR DATA GOVERNANCE.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCHAPTER 1 Making the Case for Better Data.\u003c\/p\u003e \u003cp\u003eCHAPTER 2 Risk Mitigation: How Quality Data Keeps Your Company Out of Trouble.\u003c\/p\u003e \u003cp\u003eCHAPTER 3 Controlling Costs with Accurate and Reliable Data.\u003c\/p\u003e \u003cp\u003eCHAPTER 4 Optimizing Revenue with Quality Data.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART TWO: THE DATA GOVERNANCE MATURITY MODEL.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCHAPTER 5 Governing Your Data.\u003c\/p\u003e \u003cp\u003eCHAPTER 6 Undisciplined Organizations: Disasters Waiting to Happen.\u003c\/p\u003e \u003cp\u003eCHAPTER 7 Reactive Organizations: Trying to Get Beyond Crisis Mode.\u003c\/p\u003e \u003cp\u003eCHAPTER 8 Proactive Organizations: Reducing Risk, Avoiding Uncertainty.\u003c\/p\u003e \u003cp\u003eCHAPTER 9 Governed Organizations: Trust in Data Pays Multiple Benefits.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART THREE: UTILIZING PEOPLE AND PROCESSES TO ACHIEVE A QUALITY CULTURE.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCHAPTER10 The Quality Culture.\u003c\/p\u003e \u003cp\u003eCHAPTER11 People.\u003c\/p\u003e \u003cp\u003eCHAPTER12 Processes.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART FOUR: CLOSING THE LOOP: SELECTING THE RIGHT TECHNOLOGY FOR YOUR ORGANIZATION.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCHAPTER13 Undisciplined Organizations: Discovering the Value of Data Quality Tools.\u003c\/p\u003e \u003cp\u003eCHAPTER14 Reactive Organizations: Choose the Technology That Gets the Most from Your Applications.\u003c\/p\u003e \u003cp\u003eCHAPTER15 Proactive Organizations: Bridging the Chasm and Becoming Proactive.\u003c\/p\u003e \u003cp\u003eCHAPTER16 Governed Organizations: Moving Beyond Data to Business Process Automation.\u003c\/p\u003e \u003cp\u003eGlossary.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402337853783,"sku":"9780470462263","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470462263.jpg?v=1730480108","url":"https:\/\/bookcurl.com\/products\/the-data-asset-9780470462263","provider":"Book Curl","version":"1.0","type":"link"}